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Millennial wine consumers: Risk perception and information search

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References

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2000External Search Effort for Wine143 cited

2009Region of origin and its importance among choice factors in the wine‐buying decision making of consumers132 cited

Cited by

2018Millennial consumers’ wine consumption and purchasing habits and attitude towards wine innovation83 cited
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2013Generation Y, wine and alcohol. A semantic differential approach to consumption analysis in Tuscany61 cited
2018Young consumers' preferences for water-saving wines: An experimental study61 cited
2014Technological change in the wine market? The role of QR codes and wine apps in consumer wine purchases58 cited
2016Overcoming information overload in retail environments: Imagination and sales promotion in a wine context53 cited
2017Analyzing the impact of conjunctive labeling as part of a regional wine branding strategy51 cited
2018The role of production process and information on quality expectations and perceptions of sparkling wines49 cited
2019Risk and benefit perceptions related to wine consumption and how it influences consumers’ attitude and behavioural intentions in India49 cited
2016Entertainment marketing, experiential consumption and consumer behavior: the determinant of choice of wine in the store49 cited
2020Preferences for eco certified wines in the United States43 cited
2016Private vs. Collective Wine Reputation40 cited
2020Geographical cues: evidences from New and Old World countries' wine consumers38 cited
2020Italian millennials' preferences for wine: an exploratory study38 cited
2019The growing (good) bubbles: insights into US consumers of sparkling wine36 cited
2019Country-of-origin effect and millennials’ wine preferences–a comparative experiment34 cited