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Women satisfaction with cosmetic brands: The role of dissatisfaction and hedonic brand benefits

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2,914 cited

1993Consumer Culture and Postmodernism2,244 cited

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2024The Clean Beauty Trend Among Millennial and Generation Z Consumers: Assessing the Safety, Ethicality, and Sustainability Attributes of Cosmetic Products46 cited
2019Hedonic and utilitarian value as a mediator of men’s intention to purchase cosmetics39 cited
2016Does social currency matter in creation of enhanced brand experience?38 cited
2014Cosmetic buying behavior: examining the effective factors28 cited
2016The Antecedents of Brand Experience within the National Automotive Industry22 cited
2023Green … but at what cost? A typology and scale development of perceived green costs22 cited
2018Colour cosmetics consumption among Moroccan women: Examining the nexus of attitudes, religion and the media16 cited
2024Multisensory contributions to skin‐cosmetic product interactions15 cited
2012Determination of Consumer Behaviour amongst Millennials in Dermaceuticals (Skin Care Products)10 cited