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Representing heterogeneity in consumer response models
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Representing heterogeneity in consumer response models (1997)Representing heterogeneity in consumer re…Understanding the impact of store flyers on purchase behaviour: An empirical analysis in the context of Spanish households (2015)Understanding the impact of s…Pricing strategy & practice (2015)Pricing strategy & practiceAn Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research (2014)An Interdisciplinary Review o…Latent segmentation using store‐level scanner data (2008)Latent segmentation using sto…Discrete and Continuous Representations of Unobserved Heterogeneity in Choice Modeling (1999)Discrete and Continuous Repre…Modeling Methods for Discrete Choice Analysis (1997)Modeling Methods for Discrete…A Logit Model of Brand Choice Calibrated on Scanner Data (1983)Impact of Sales Promotions on When, What, and How Much to Buy (1988)Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)On consumer choice patterns and the net impact of feature promotions (2018)Conditional logit analysis of qualitative choice behavior (1972)Market Segmentation: Conceptual and Methodological Foundations (1997)Mixed Logit with Repeated Choices: Households' Choices of Appliance Efficiency Level (1998)Efficient Conjoint Choice Designs in the Presence of Respondent Heterogeneity (2008)Multilevel Mixed-Measurement IRT Analysis: An Explication and Application to Self-Reported Emotions Across the World (2010)Default and naive diversification heuristics in annuity choice (2016)A Probabilistic Choice Model for Market Segmentation and Elasticity Structure (1989)Advances in prospect theory: Cumulative representation of uncertainty (1992)Golden Eggs and Hyperbolic Discounting (1997)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The Estimation of Choice Probabilities from Choice Based Samples (1977)Smooth unbiased multivariate probability simulators for maximum likelihood estimation of limited dependent variable models (1993)Discrete choice models with latent choice sets (1995)Advances in optimum experimental design for conjoint analysis and discrete choice models (2004)Robust firm pricing with panel data (2013)Household preferences of hybrid home heating systems – A choice experiment application (2016)Judgment under Uncertainty: Heuristics and Biases (1975)Understanding Attitudes and Predicting Social Behavior (1980)Prospect theory: An analysis of decision under risk (1988)Bundling — A Powerful Method to Better Exploit Profit Potential (1999)Research Note—Price-Matching Guarantees, Retail Competition, and Product-Line Assortment (2008)Global Brand Building and Management in the Digital Age (2020)
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  • 1999Discrete and Continuous Representations of Unobserved Heterogeneity in Choice Modeling120 cited
  • 1997Modeling Methods for Discrete Choice Analysis116 cited
  • 2014An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research76 cited
  • 2015Pricing strategy & practice36 cited
  • 2015Understanding the impact of store flyers on purchase behaviour: An empirical analysis in the context of Spanish households28 cited
  • 2008Latent segmentation using store‐level scanner data12 cited

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