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On the Similarity of Classical and Bayesian Estimates of Individual Mean Partworths · Study

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ArticleOn the Similarity of Classical and Bayesian Estimates of Individual Mean Partworths

Joel C. Huber2001

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Articlegreen2001

On the Similarity of Classical and Bayesian Estimates of Individual Mean Partworths

Joel C. Huber · Kenneth E. Train

257 citations·0/0 files stored·Marketing Letters

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Economic and Environmental Valuation Decision-Making and Behavioral Economics Consumer Market Behavior and Pricing

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References

2000Mixed MNL models for discrete response 1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice 1996Hierarchical Bayes Conjoint Analysis: Recovery of Partworth Heterogeneity from Reduced Experimental Designs 1995Using Extremes to Design Products and Segment Markets

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Details

Year2001

Typearticle

Published2001-08-01

VenueMarketing Letters

ISSN-L0923-0645

Languageen

Citations257

Files0 public / 0

ShelfEconomic and Environmental Valuation

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doi10.1023/a:1011120928698

openalex_workW2109606458

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