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Mediating Role of Personality Factors in the relationship between Internal Marketing and Customer Orientation: A Review

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2012Organizational Commitment and Job Satisfaction145 cited
2011The impact of internal marketing on commercial banks' market orientation144 cited
2002Market orientation and business performance126 cited
2009Relationship marketing in A B2C context: The moderating role of personality traits108 cited
2011Banking reform and its impact on the Nigerian economy101 cited
2012Organizational Commitment and Job Satisfaction98 cited
2011Using internal marketing to improve organizational commitment and service quality84 cited
2011The Effect of Internal Marketing on Organizational Commitment from Market-Orientation Viewpoint in Hotel Industry in Iran83 cited
2014The relationship between internal marketing and organizational commitmentin Golestan's sports and youth offices5 cited

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2018From internal marketing to customer- perceived relationship quality: evidence of Vietnamese banking firms26 cited

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