Your Highness: Vertical Positions as Perceptual Symbols of Power.

Thomas W. Schubert

708 citations0/0 files storedJournal of Personality and Social Psychology

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Language, Metaphor, and Cognition Social and Intergroup Psychology Social Power and Status Dynamics

Abstract

Metaphorically, power equals up. Drawing on embodied theories of cognition, the author argues that thinking about power involves mental simulation of space and can be interfered with by perception of vertical differences. Study 1 assessed image schemas for power and found a shared vertical difference metaphor. Studies 2, 3, and 4 showed that the judgment of a group's power is influenced by the group's vertical position in space and motor responses implying vertical movement. Study 5 ruled out that the influence of vertical position on power judgments is driven by valence differences. Study 6 showed that vertical position also influences the power judgment result itself. The evidence suggests that the concept of power is partly represented in perceptual form as vertical difference.

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References

2003Metaphors We Live By 1987Women, Fire, and Dangerous Things 1969The Handbook of Social Psychology 1988Statistical Methods for Meta-Analysis 1998Measuring individual differences in implicit cognition: The implicit association test.1998Measuring individual differences in implicit cognition: The implicit association test.1989Stereotypes and prejudice: Their automatic and controlled components.2008Social psychology: handbook of basic principles

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