Article2014

The ROOT and STEM of a Fruitful Business Education

6 citations0/0 files storedJournal of Education for Business

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Management and Marketing Education Higher Education and Employability Interdisciplinary Studies: Technology, Society, and Humanities

Abstract

The author discusses the role of the liberal arts in a business curriculum for an increasingly science, technology, engineering, and mathematics (STEM)–centered world. The author introduces the rhetoric, orthography, ontology, and teleology (ROOT) disciplines, and links them to the traditional liberal arts foundation of higher education. The expanded role of the ROOTs in a business curriculum and its contribution to the STEM disciplines is explored. Finally different approaches for integrating ROOTs into the business curriculum are considered.

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1957A Theory of Cognitive Dissonance 2017A Theory of Cognitive Dissonance 2021Educational Leadership 2002Stanford encyclopedia of philosophy 2008Teaching Critical Thinking and Problem Solving Skills 1959The Education of American Businessmen 1991Ten ways to integrate curriculum 2011Rethinking Undergraduate Business Education: Liberal Learning for the Profession

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