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The impact of packaging on product competition

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References

2007The importance of packaging attributes: a conjoint analysis approach717 cited
2004Packaging and purchase decisions563 cited
2006Consumer perceptions of product packaging560 cited
1996Can Package Size Accelerate Usage Volume?534 cited
2005The multi‐faceted dimension of packaging326 cited
2007The importance of packaging design for own‐label food brands283 cited
2009Packaging design: creating competitive advantage with product packaging280 cited
2011Consumer effects of environmental impact in product labeling256 cited
2006Ratios in Proportion: What Should the Shape of the Package Be?240 cited
2005Can bottles speak volumes? The effect of package shape on how much to buy134 cited
2005Critical issues in packaged food business92 cited
2011Logistics‐driven packaging innovation: a case study at IKEA90 cited
2010Accelerating structured consumer‐driven package design75 cited
2010An exploratory study of marketing, logistics, and ethics in packaging innovation70 cited
2004Packaging demands in the food service industry28 cited

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2017Commercial versus technical cues to position a new product: Do hedonic and functional/healthy packages differ?20 cited

2015A review on visual criteria of pure milk packaging for parents and their children (case study: Tehran, Iran)17 cited

2019Faktor PSiKKIT: Pendorong inovasi pembungkusan dalam kalangan Industri Kecil dan Sederhana berasaskan perusahaan makanan15 cited

2013An empirical survey on factors influencing on packaging dairy products10 cited