Creating a virtual store image

Pairin Katerattanakul · Keng Leng Siau

51 citations0/0 files storedCommunications of the ACM

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Consumer Retail Behavior Studies Digital Marketing and Social Media Usability and User Interface Design

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article Share on Creating a virtual store image Authors: Pairin Katerattanakul Western Michigan University Western Michigan UniversityView Profile , Keng Siau University of Nebraska-Lincoln University of Nebraska-LincolnView Profile Authors Info & Claims Communications of the ACMVolume 46Issue 12December 2003pp 226–232https://doi.org/10.1145/953460.953504Published:01 December 2003Publication History 36citation1,658DownloadsMetricsTotal Citations36Total Downloads1,658Last 12 Months22Last 6 weeks3 Get Citation AlertsNew Citation Alert added!This alert has been successfully added and will be sent to:You will be notified whenever a record that you have chosen has been cited.To manage your alert preferences, click on the button below.Manage my AlertsNew Citation Alert!Please log in to your account Save to BinderSave to BinderCreate a New BinderNameCancelCreateExport CitationPublisher SiteGet Access

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1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value 2003Building customer trust in mobile commerce 1999Trust and concern in consumers’ perceptions of marketing information management practices 2001Mobile Commerce 1992Conceptualization and Operationalization of Retail Store Image: A Case of Rival Middle-Level Theories

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