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Between Likes and Shares: Effects of Emotional Appeal and Virality on the Persuasiveness of Anticyberbullying Messages on Facebook
16 references·7 citing·43 second hop
Between Likes and Shares: Effects of Emotional Appeal and Virality on the Persuasiveness of Anticyberbullying Messages on Facebook (2013)Between Likes and Shares: Effects of Emot…Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…Bullying, Cyberbullying, and Suicide (2010)Bullying, Cyberbullying, and …Social psychology: handbook of basic principles (2008)Social psychology: handbook o…The Benefits of Facebook “Friends:” Social Capital and College Students’ Use of Online Social Network Sites (2007)The Benefits of Facebook “Fri…Consumer Responses to Corporate Social Responsibility (CSR) Initiatives: Examining the Role of Brand-Cause Fit in Cause-Related Marketing (2007)Consumer Responses to Corpora…Using the Limited Capacity Model of Motivated Mediated Message Processing to Design Effective Cancer Communication Messages (2006)Using the Limited Capacity Mo…New bottle but old wine: A research of cyberbullying in schools (2005)New bottle but old wine: A re…Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email (2004)Viral Marketing or Electronic…Uses and Gratifications Theory in the 21st Century (2000)Uses and Gratifications Theor…The Limited Capacity Model of Mediated Message Processing (2000)The Limited Capacity Model of…Dual-process theories in social psychology (1999)Dual-process theories in soci…Beyond Bipolar Conceptualizations and Measures: The Case of Attitudes and Evaluative Space (1997)Beyond Bipolar Conceptualizat…Relationship between attitudes and evaluative space: A critical review, with emphasis on the separability of positive and negative substrates. (1994)Relationship between attitude…Communication and Persuasion (1986)Communication and PersuasionHeuristic versus systematic information processing and the use of source versus message cues in persuasion. (1980)Heuristic versus systematic i…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Belief, Attitude, Intention a…Anxiety, Depression, Self-Esteem, Internet Addiction and Predictors of Cyberbullying and Cybervictimization among Female Nursing University Students: A Cross Sectional Study (2023)Anxiety, Depression, Self-Est…The impact of personalization on viral behavior intentions on TikTok: The role of perceived creativity, authenticity, and need for uniqueness (2022)The impact of personalization…Systematic review of determinants and consequences of bystander interventions in online hate and cyberbullying among adults (2022)Systematic review of determin…Virality of Social Change Messages on Facebook: A Study of Advocacy and Relationship Building Strategies of LGBTQ Advocacy Organizations (2020)Virality of Social Change Mes…Social media alcohol advertising among underage minors: effects of models’ age (2020)Social media alcohol advertis…The dark side of working online: Towards a definition and an Emotion Reaction model of workplace cyberbullying (2016)The dark side of working onli…Analyzing media types and content orientations in Facebook for global brands (2015)Analyzing media types and con…The Elaboration Likelihood Model of Persuasion (1986)Mood and judgment: The affect infusion model (AIM). 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(1976)The Elaboration Likelihood Model of Persuasion (1986)A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation (1990)Cognition and Social Behavior (2014)Cognitive Psychology and Information Processing: An Introduction (1979)The media equation: how people treat computers, television, and new media like real people and places (1997)The effects of production pacing and arousing content on the information processing of television messages (1999)The New Videomalaise: Effects of Televised Incivility on Political Trust (2005)Social and Heuristic Approaches to Credibility Evaluation Online (2010)Credibility and trust of information in online environments: The use of cognitive heuristics (2013)Relational Aggression, Gender, and Social-Psychological Adjustment (1995)Twenty Years' Research on Peer Victimization and Psychosocial Maladjustment: A Meta‐analytic Review of Cross‐sectional Studies (2000)Bullying Behaviors Among US Youth (2001)The Impact of Social Media on Children, Adolescents, and Families (2011)Psychological, Physical, and Academic Correlates of Cyberbullying and Traditional Bullying (2013)Bullying Prevalence Across Contexts: A Meta-analysis Measuring Cyber and Traditional Bullying (2014)Self-reports: How the questions shape the answers. 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References

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  • 1997Beyond Bipolar Conceptualizations and Measures: The Case of Attitudes and Evaluative Space1,252 cited
  • 2005New bottle but old wine: A research of cyberbullying in schools976 cited
  • 2004Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email940 cited

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  • 2007Consumer Responses to Corporate Social Responsibility (CSR) Initiatives: Examining the Role of Brand-Cause Fit in Cause-Related Marketing866 cited
  • 2006Using the Limited Capacity Model of Motivated Mediated Message Processing to Design Effective Cancer Communication Messages731 cited
  • Cited by

    • 2015Analyzing media types and content orientations in Facebook for global brands160 cited
    • 2016The dark side of working online: Towards a definition and an Emotion Reaction model of workplace cyberbullying153 cited
    • 2022The impact of personalization on viral behavior intentions on TikTok: The role of perceived creativity, authenticity, and need for uniqueness135 cited
    • 2022Systematic review of determinants and consequences of bystander interventions in online hate and cyberbullying among adults78 cited
    • 2023Anxiety, Depression, Self-Esteem, Internet Addiction and Predictors of Cyberbullying and Cybervictimization among Female Nursing University Students: A Cross Sectional Study66 cited
    • 2020Social media alcohol advertising among underage minors: effects of models’ age25 cited
    • 2020Virality of Social Change Messages on Facebook: A Study of Advocacy and Relationship Building Strategies of LGBTQ Advocacy Organizations13 cited