Automatic social behavior as motivated preparation to interact.

Joseph Cesario · Jason E. Plaks · Edward Tory Higgins

255 citations0/0 files storedJournal of Personality and Social Psychology

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Social and Intergroup Psychology Social Power and Status Dynamics Death Anxiety and Social Exclusion

Abstract

The authors propose that automatic social behavior may result from perceivers preparing to interact with primed social group members. In Study 1, participants primed with a disliked outgroup (gay men) showed evidence of interaction preparation (aggression) rather than direct stereotypic trait expression (passivity). In Study 2, participants with implicit positive attitudes toward the elderly walked more slowly after "elderly" priming, but participants with negative attitudes walked more quickly, results consistent with a preparatory account; the reverse was found priming "youth." Study 3 demonstrated that the accessibility of a primed category follows a pattern more consistent with that of goal-related constructs (including post-goal-fulfillment inhibition) than that of semantically primed constructs. Implications for the function of stored knowledge are discussed.

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References

1891The Principles of Psychology 1957The Measurement of Meaning 1997The Psychology of Attitudes 1989Stereotypes and prejudice: Their automatic and controlled components.2008Social psychology: handbook of basic principles 1953Field Theory in Social Science 1997Social psychology: handbook of basic principles 1960Plans and the structure of behavior.

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