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Comparative Advertising in the European Union
4 references·1 citing·21 second hop
Comparative Advertising in the European Union (1998)Comparative Advertising in the European U…EC consumer law (1997)EC consumer lawAdvertising Law in the United States and European Union (1997)Advertising Law in the United…Comparative Advertising Law in the European Community: Will the Proposed Directive Harmonize across the Atlantic? (1995)Comparative Advertising Law i…A “New and Improved” View of Puffery (1990)A “New and Improved” View of …Enforcing Consumer Protection Laws (2010)Enforcing Consumer Protection…European intellectual property review (1980)Presidential Decisionmaking in Foreign Policy: The Effective use of Information and Advice, by Alexander L. George (1980)Interactive marketing and the law: The future rise of unfairness (1998)Boston College International and Comparative Law Review (2008)Controlling Deceptive Advertising in China: An Overview (2008)What Exactly Is Marketing and Public Policy? Insights for JPPM Researchers (2021)Trademark Parody: A Fair Use and First Amendment Analysis (1986)Comparative advertising in horizontal business publications (1987)A comparative study of Chinese and US consumers' attitudes toward advertising regulation (2011)Perception of puffery in advertising: investigating the China‐US differences (2012)National Styles of Regulation: Environmental Policy in Great Britain and the United States (1986)Legitimacy and the Privatization of Environmental Governance: How Non–State Market–Driven (NSMD) Governance Systems Gain Rule–Making Authority (2002)Regulatory Disclosure of Offending Companies in the Dutch Financial Market: Consumer Protection or Enforcement Publicity? (2010)Non-Contractual Relations in Business: A Preliminary Study (2018)Administrative law review (1961)Beyond Attitude Structure: Toward the Informational Determinants of Attitude (1978)Current issues and research in advertising (1978)Transitions in Preference over Time: The Effects of Memory on Message Persuasiveness (1992)Does Puffery Deceive? An Empirical Investigation (2011)A study of visual puffery in fragrance advertising (2012)The European Commission's Green Paper on European Contract Law (2001)
this work references cited by second hop

References

  • 1997Advertising Law in the United States and European Union41 cited
  • 1990A “New and Improved” View of Puffery32 cited
  • 1997EC consumer law21 cited
  • 1995Comparative Advertising Law in the European Community: Will the Proposed Directive Harmonize across the Atlantic?16 cited

Cited by

  • 2010Enforcing Consumer Protection Laws10 cited

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