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Principles for efficient and effective sales configuration design
10 references·9 citing·52 second hop
Principles for efficient and effective sales configuration design (2007)Principles for efficient and effective sa…Product assortment and individual decision processes. (2003)Product assortment and indivi…Managing for variety in the order acquisition and fulfilment process: The contribution of product configuration systems (2002)Managing for variety in the o…Customer loyalty in e-commerce: an exploration of its antecedents and consequences (2002)Customer loyalty in e-commerc…The Impact of Product Variety on Automobile Assembly Operations: Empirical Evidence and Simulation Analysis (1999)The Impact of Product Variety…Implications of mass customization for operations management (1999)Implications of mass customiz…Variety for sale: Mass customization or mass confusion? (1998)Variety for sale: Mass custom…Product Variety and Manufacturing Performance: Evidence from the International Automotive Assembly Plant Study (1996)Product Variety and Manufactu…A framework for model and product family competition (1995)A framework for model and pro…Adaptive strategy selection in decision making. (1988)Adaptive strategy selection i…Product Differentiation and Market Segmentation as Alternative Marketing Strategies (1956)Product Differentiation and M…Towards customization: Evaluation of integrated sales, product, and production configuration (2020)Towards customization: Evalua…Synergic Effects of Sales-Configurator Capabilities on ConsumerPerceived Benefits of Mass-Customized Products (2017)Synergic Effects of Sales-Con…Product configurators in SME one-of-a-kind production with the dominant variation of the topology in a hybrid manufacturing cloud (2017)Product configurators in SME …Towards an Understanding of How the Capabilities Deployed by a Web-based Sales Configurator Can Increase the Benefits of Possessing a Mass-Customized Product. (2014)Towards an Understanding of H…Rapid productisation process : managing an unexpected product increment (2014)Rapid productisation process …Value creation through mass customization : an empirical analysis of the requisite strategic capabilities (2013)Value creation through mass c…Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization (2012)Mass Customization at Adidas:…Mass Customisation: A Strategy for Customer-Centric Enterprises (2012)Mass Customisation: A Strateg…Design communication for mass customisation (2009)Design communication for mass…Longitudinal Field Research on Change: Theory and Practice (1990)Mass customization: The new frontier in business competition (1999)Marketing Research: An Applied Approach (2000)Manufacturing strategy (2001)Key research issues in user interaction with user toolkits in a mass customisation system (2003)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Behavioral Consequences of Service Quality (1996)eTailQ: dimensionalizing, measuring and predicting etail quality (2003)The influence of online product recommendations on consumers’ online choices (2004)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Judgment under Uncertainty: Heuristics and Biases (1974)Judgment under Uncertainty: Heuristics and Biases (1975)Dimensions of Consumer Expertise (1987)Making choices impairs subsequent self-control: A limited-resource account of decision making, self-regulation, and active initiative. 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this work references cited by second hop

References

  • 2002Customer loyalty in e-commerce: an exploration of its antecedents and consequences2,339 cited
  • 1988Adaptive strategy selection in decision making.1,953 cited
  • 1956Product Differentiation and Market Segmentation as Alternative Marketing Strategies1,909 cited
  • 1998Variety for sale: Mass customization or mass confusion?896 cited
  • 1996Product Variety and Manufacturing Performance: Evidence from the International Automotive Assembly Plant Study573 cited
  • 1999The Impact of Product Variety on Automobile Assembly Operations: Empirical Evidence and Simulation Analysis403 cited
  • 1999Implications of mass customization for operations management267 cited
  • 2002Managing for variety in the order acquisition and fulfilment process: The contribution of product configuration systems236 cited
  • 2003Product assortment and individual decision processes.199 cited
  • 1995A framework for model and product family competition86 cited

Cited by

  • 2012Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization29 cited
  • 2020Towards customization: Evaluation of integrated sales, product, and production configuration26 cited
  • 2012Mass Customisation: A Strategy for Customer-Centric Enterprises16 cited
  • 2017Synergic Effects of Sales-Configurator Capabilities on ConsumerPerceived Benefits of Mass-Customized Products

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14 cited
  • 2009Design communication for mass customisation12 cited
  • 2017Product configurators in SME one-of-a-kind production with the dominant variation of the topology in a hybrid manufacturing cloud9 cited
  • 2013Value creation through mass customization : an empirical analysis of the requisite strategic capabilities8 cited
  • 2014Towards an Understanding of How the Capabilities Deployed by a Web-based Sales Configurator Can Increase the Benefits of Possessing a Mass-Customized Product.7 cited
  • 2014Rapid productisation process : managing an unexpected product increment6 cited