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• 1998The influence of consumption situation and product involvement over consumers’ use of product attribute350 cited
• 2006Country‐of‐origin effects on Chinese wine consumers262 cited
• 2009Applying best‐worst scaling to wine marketing256 cited
• 2009Message on a bottle: The relative influence of wine back label information on wine choice246 cited
• 2020Effects of epidemic disease outbreaks on financial performance of restaurants: Event study method approach192 cited
• 1996Consumer's risk-reduction strategies: a review and synthesis173 cited
• 2009The role of perceived risk in wine purchase decisions in restaurants169 cited
• 2010Consumer cynicism: antecedents and consequences166 cited
• 2003The Importance of Wine Label Information144 cited
• 2000External Search Effort for Wine143 cited
• 1988Consumer Risk Perception in the UK Wine Market136 cited
• 2007Women wine consumers: information search and retailing implications135 cited
• 2004French versus American Consumers' Attachment of Value to a Product in a Common Consumption Context: A Cross-National Comparison135 cited
• 2012The importance of wine attributes for purchase decisions: A study of Italian consumers’ perception