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Alcoholic Beverage Warnings in Magazine and Television Advertisements

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References

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2012Multimodal Cueing: The Relative Benefits of the Auditory, Visual, and Tactile Channels in Complex Environments55 cited
2016The Effectiveness of Warning Labels for Consumers: A Meta-Analytic Investigation into Their Underlying Process and Contingencies55 cited
1997Modality of Communication and Recall of Health-related Information33 cited
1998How Super are Video Supers? A Test of Communication Efficacy

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1997Fine Print in Television Advertising: Views from the Top25 cited

2012The Interplay between Advertising Disclosures and Financial Knowledge in Mutual Fund Investment Decisions24 cited

2014Can brewer-sponsored “drink responsibly” warning message be effective without alcohol policies in Nigeria?24 cited

2013Conceptualization and Exploration of Attitude toward Advertising Disclosures and Its Impact on Perceptions of Manipulative Intent22 cited

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