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The joint impact of quality and innovativeness on short-term new product performance · Study

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ArticleThe joint impact of quality and innovativeness on short-term new product performance

Francisco‐Jose Molina‐Castillo2008

Article2008

The joint impact of quality and innovativeness on short-term new product performance

Francisco‐Jose Molina‐Castillo · José Luis Munuera Alemán

74 citations·0/0 files stored·Industrial Marketing Management

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Innovation and Knowledge Management Product Development and Customization Innovation Diffusion and Forecasting

Abstract

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Citations in this library

Stored only when both papers are in the corpus — 74 citations exist upstream.

References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error 1988Structural equation modeling in practice: A review and recommended two-step approach.2019Diffusion of Innovations 1 1988On the Evaluation of Structural Equation Models 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence 1977Estimating Nonresponse Bias in Mail Surveys 2002A critical look at technological innovation typology and innovativeness terminology: a literature review 1984Diffusion of innovations

Cited by

2018When marketing and manufacturing departments integrate: The influences of market newness and competitive intensity 2010The Simultaneous Impact of Supplier and Customer Involvement on New Product Performance 2016The impact of technological innovation on product quality: the moderating role of firm size 2016Customer involvement and new product performance 2012Configuring quality management and marketing implementation and the performance implications for industrial marketers

Details

Year2008

Typearticle

Published2008-08-04

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations74

Files0 public / 0

ShelfInnovation and Knowledge Management

Identifiers

doi10.1016/j.indmarman.2008.06.001

openalex_workW2168230944

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