Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Towards more marketing research on gender inequality

14 references·7 citing·43 second hop

FromToDepth

this work references cited by second hop

References

2011Framed by Gender1,515 cited
2011Framed by gender: how gender inequality persists in the modern world935 cited
1999THE GENDER SYSTEM AND INTERACTION793 cited
2009A Pragmatist Theory of Social Mechanisms715 cited
2015Automated Experiments on Ad Privacy Settings664 cited
1994Pragmatism and Social Theory631 cited
2014Investors prefer entrepreneurial ventures pitched by attractive men496 cited
1996Pragmatism and Social Theory.299 cited
2009Sex in Advertising: Gender Differences and the Role of Relationship Commitment214 cited
2006The Declining significance of gender?149 cited
2015Fashionably voluptuous: normative femininity and resistant performative tactics in fatshion blogs80 cited
2015Marketing the female politician: an exploration of gender and appearance36 cited
2015Masculinising domesticity: an investigation of men’s domestic foodwork30 cited
1999Destined for Equality: The Inevitable Rise of Women's Status.28 cited

Cited by

2018Gender status bias and the marketplace16 cited
2021

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

Introduction to the special issue on gender impacts: consumption, markets, marketing, and marketing organisations

16 cited

2021‘It’s hard to be what you can’t see’ - gender representation in marketing’s academic journals14 cited

2020There is no place like home: Poverty and the squatter house9 cited

2021Antecedents of Private-Label Brand Purchase Intention: An Experimental Analysis7 cited

2016Gender Differences in Online Mass Customization: An Empirical Consumer Study Which Considers Gift-Giving6 cited

2022It is better with a shade of blue! Consumer evaluation of unisex extension of brands6 cited