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Social media for public relations: Lessons from four effective cases · Study

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ArticleSocial media for public relations: Lessons from four effective cases

Ilhem Allagui2016

Article2016

Social media for public relations: Lessons from four effective cases

Ilhem Allagui · Harris Breslow

159 citations·0/0 files stored·Public Relations Review

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Public Relations and Crisis Communication Marketing and Advertising Strategies Digital Marketing and Social Media

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1971Introduction to Social Research.2014Is using social media “good” for the public relations profession? A critical reflection

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2016Rethinking the circuit of culture: How participatory culture has transformed cross-cultural communication 2017Public information officers’ social media monitoring during the Zika virus crisis, a global health threat surrounded by public uncertainty 2022Digitalization in corporate communications: understanding the emergence and consequences of CommTech and digital infrastructure 2018Effects of 360° video on attitudes toward disaster communication: Mediating and moderating roles of spatial presence and prior disaster media involvement 2020An empirical analysis of social media usage, political learning and participation among youth: a comparative study of Indonesia and Pakistan 2018A Multidimensional Network Approach to Strategic Communication 2020Irresistible possibilities: Examining the uses and consequences of social media influencers for contemporary public relations 2018Public relations at the crossroads

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Year2016

Typearticle

Published2016-01-06

VenuePublic Relations Review

ISSN-L0363-8111

Languageen

Citations159

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1016/j.pubrev.2015.12.001

openalex_workW2221997755

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