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A Conceptual Framework for Political Marketing · Study

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ArticleA Conceptual Framework for Political Marketing

Patrick Butler1999

Article1999

A Conceptual Framework for Political Marketing

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Electoral Systems and Political Participation Marketing and Advertising Strategies Media Studies and Communication

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2005A Conceptual Model of Political Market Orientation 2014Political Branding: Political Candidates Positioning Based on Inter-Object Associative Affinity Index 2001Marketing and political campaigning: mutually exclusive or exclusively mutual?2008An Epistemological Perspective on Research in Political Marketing 2023Evaluating Military Use of Social Media for Political Branding during Online Firestorms: An Analysis of the Afghan Troops Withdrawal 2012Twitter como instrumento de comunicación política en campaña: Elecciones Generales de 2011 2010The social media (r)evolution: Obama's political campaign 2015Information technology revolution and transition marketing strategies of political parties: analysis through AHP

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Year1999

Typearticle

Published1999-01-01

Languageen

Citations78

Files0 public / 0

ShelfElectoral Systems and Political Participation

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openalex_workW2224686277

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