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Targeted pricing, consumer myopia and investment in customer-tracking technology
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References

  • 2006Shrouded Attributes, Consumer Myopia, and Information Suppression in Competitive Markets1,566 cited
  • 1995Competition when Consumers have Switching Costs: An Overview with Applications to Industrial Organization, Macroeconomics, and International Trade1,519 cited
  • 2000Customer Poaching and Brand Switching631 cited
  • 1987On the Strategic Choice of Spatial Price Policy614 cited
  • 2014THE RISE OF THE EAST AND THE FAR EAST: GERMAN LABOR MARKETS AND TRADE INTEGRATION485 cited
  • 1995Competitive Coupon Targeting373 cited
  • 2001Individual Marketing with Imperfect Targetability341 cited
  • 2002Competitive One-to-One Promotions296 cited
  • 2012Explicit vs. tacit collusion—The impact of communication in oligopoly experiments290 cited
  • 2002Research Note Consumer Addressability and Customized Pricing252 cited
  • 2011Consideration Sets and Competitive Marketing238 cited
  • 2000Pay to Switch or Pay to Stay: Preference-Based Price Discrimination in Markets with Switching Costs237 cited
  • 2007Behavior-Based Price Discrimination and Customer Recognition231 cited
  • 2013Why are educated and risk-loving persons more mobile across regions?159 cited
  • 1996Coupons and oligopolistic price discrimination

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151 cited
  • 2013Piracy in a two-sided software market148 cited
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