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Consumer Switching Costs: A Typology, Antecedents, and Consequences · Study

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ArticleConsumer Switching Costs: A Typology, Antecedents, and Consequences

Thomas A. Burnham2003

Article2003

Consumer Switching Costs: A Typology, Antecedents, and Consequences

Thomas A. Burnham · Judy K. Frels · Vijay Mahajan

1,857 citations·0/0 files stored·Journal of the Academy of Marketing Science

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Customer Service Quality and Loyalty Consumer Market Behavior and Pricing Customer churn and segmentation

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References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error 1988Structural equation modeling in practice: A review and recommended two-step approach.2019Diffusion of Innovations 1 1994The Commitment-Trust Theory of Relationship Marketing 1979A Paradigm for Developing Better Measures of Marketing Constructs 1987Developing Buyer-Seller Relationships 1999Whence Consumer Loyalty?2010Satisfaction: a behavioral perspective on the consumer

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2009Evaluation of Structural Equation Models Using the Partial Least Squares (PLS) Approach 2009Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China 2006eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty 2004"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors 2005Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context

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Year2003

Typearticle

Published2003-04-01

VenueJournal of the Academy of Marketing Science

ISSN-L0092-0703

Languageen

Citations1,857

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1177/0092070302250897

openalex_workW2014818400

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2005

The analysis of antecedents of customer loyalty in the Turkish mobile telecommunication market

2006Service Quality, Trust, Specific Asset Investment, and Expertise: Direct and Indirect Effects in a Satisfaction-Loyalty Framework

2005CRM: conceptualization and scale development