SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Handbook of Consumer Motivations: The Psychology of the World of Objects. · Study

BookHandbook of Consumer Motivations: The Psychology of the World of Objects.

Ernest Dichter1964

Book1964

Handbook of Consumer Motivations: The Psychology of the World of Objects.

Ernest Dichter · Robert Glaisek

97 citations·0/0 files stored

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Marketing Influence Consumer Behavior and Market Dynamics

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 97 citations exist upstream.

Cited by

2006Remembering motivation research: toward an alternative genealogy of interpretive consumer research 2010Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics 2004The consequences of unmet needs: the evolving role of motivation in consumer research 1997La nostalgie: un thème récent dans la recherche marketing 2008Fifty Years Using the Wrong Model of Advertising 2004How Customers Think: Essential Insights into the Mind of the Market 2014The context of colour–flavour associations in crisps packaging: A cross-cultural study comparing Chinese, Colombian, and British consumers 2002A grounded theory of beer consumption in Australia

Details

Year1964

Typebook

Published1964-06-01

Languageen

Citations97

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

Identifiers

openalex_workW22460460

Links

landingopen

Imported from OpenAlex (CC0) — nothing here is generated.