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Launching New Products with Cannibalization Potential: An Optimal Timing Framework
15 references·3 citing·41 second hop
Launching New Products with Cannibalization Potential: An Optimal Timing Framework (1996)Launching New Products with Cannibalizati…Strategic Management Journal (2018)Strategic Management JournalAn approach for identifying cannibalization within product line extensions and multi-brand strategies (1994)An approach for identifying c…Market Segmentation, Cannibalization, and the Timing of Product Introductions (1992)Market Segmentation, Cannibal…The Timing of Competitive Market Entry: An Exploratory Study of New Industrial Products (1990)The Timing of Competitive Mar…Optimal Entry Timing for a Product Line Extension (1989)Optimal Entry Timing for a Pr…Durable Goods and Product Obsolescence (1989)Durable Goods and Product Obs…Strategies for product cannibalism (1988)Strategies for product cannib…Innovation: The Attacker's Advantage (1987)Innovation: The Attacker's Ad…A Diffusion Theory Model of Adoption and Substitution for Successive Generations of High-Technology Products (1987)A Diffusion Theory Model of A…Innovation (1986)InnovationCANNIBALISM IN MULTIBRAND FIRMS (1986)CANNIBALISM IN MULTIBRAND FIR…Monopolist Pricing with Dynamic Demand and Production Cost (1983)Monopolist Pricing with Dynam…Problems in Predicting New Product Growth for Consumer Durables (1980)Problems in Predicting New Pr…Cannibalism and new product development (1978)Cannibalism and new product d…Asymmetric cannibalism in retail assortments.Asymmetric cannibalism in ret…Using incentives to address cannibalization (2017)Using incentives to address c…Cannibalization in a Competitive Environment (2010)Cannibalization in a Competit…Assessing the Economic Rationality of Remanufacturing Products* (2008)Assessing the Economic Ration…The Economic Implications of Learning by Doing (1971)A New Product Growth Model for Consumer Durables (1976)New Product Diffusion Models in Marketing: A Review and Directions for Research (1990)Why the Bass Model Fits without Decision Variables (1994)A New Product Growth for Model Consumer Durables (2004)Modelling and forecasting the diffusion of innovation – A 25-year review (2006)Communication of Innovations: A Cross-Cultural Approach. (1974)50th Anniversary Article: Technological Innovation, Product Development, and Entrepreneurship in Management Science (2004)A Critical Review of Marketing Research on Diffusion of New Products (2007)Handbook of Technology and Innovation Management (2021)Competitive Advantage: Creating and Sustaining Superior Performance (1985)Are market pioneers intrinsically stronger than later entrants? (1992)Product Innovativeness and Entry Strategy: Impact on Cycle Time and Break‐even Time (1995)Late Mover Advantage: How Innovative Late Entrants Outsell Pioneers (1998)The Free Press (2002)Diffusion of Innovations 1 (2019)Learning Effect in Multinational Diffusion of Consumer Durables: An Exploratory Investigation (1997)The Theory of Economic Development (2003)A Dynamic Model of Consumer Replacement Cycles in the PC Processor Industry (2009)Entry Timing (2014)Monopoly and product quality (1978)Market Segmentation, Self-Selection, and Product Line Design (1984)Managing new and differentiated remanufactured products (2009)Green product design in supply chains under competition (2016)‘Masstige’ marketing: A review, synthesis and research agenda (2019)Equilibrium in Competitive Insurance Markets: An Essay on the Economics of Imperfect Information (1976)Reputation and imperfect information (1982)Durable Goods Theory for Real World Markets (2003)Empirical research opportunities in reverse supply chains (2006)Technical Change and the Rate of Imitation (1961)A simple substitution model of technological change (1971)Vendor Consideration and Switching Behavior for Buyers in High-Technology Markets (1995)First-mover advantages (1988)The Incumbent's Curse? Incumbency, Size, and Radical Product Innovation (2000)The Performance of Incumbent Firms in the Face of Radical Technological Innovation (2003)Boards of Directors and Corporate Financial Performance: A Review and Integrative Model (1989)MANAGEMENT THEORY AND TOTAL QUALITY: IMPROVING RESEARCH AND PRACTICE THROUGH THEORY DEVELOPMENT (1994)Organizational Change: A Review of Theory and Research in the 1990s (1999)The effect of introducing important incremental innovations on market share and business survival (1995)A Reflective Review of Disruptive Innovation Theory (2009)Innovation ecosystems and the pace of substitution: Re‐examining technology S‐curves (2015)
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References

  • 1987Innovation: The Attacker's Advantage1,023 cited
  • 1987A Diffusion Theory Model of Adoption and Substitution for Successive Generations of High-Technology Products932 cited
  • 1986Innovation581 cited
  • 1992Market Segmentation, Cannibalization, and the Timing of Product Introductions503 cited
  • 2018Strategic Management Journal439 cited
  • 1990The Timing of Competitive Market Entry: An Exploratory Study of New Industrial Products394 cited
  • 1983Monopolist Pricing with Dynamic Demand and Production Cost376 cited
  • 1989Durable Goods and Product Obsolescence256 cited
  • 1980Problems in Predicting New Product Growth for Consumer Durables228 cited
  • 1989Optimal Entry Timing for a Product Line Extension195 cited
  • 1994An approach for identifying cannibalization within product line extensions and multi-brand strategies150 cited
  • 1988Strategies for product cannibalism114 cited
  • n.d.Asymmetric cannibalism in retail assortments.90 cited
  • 1978Cannibalism and new product development61 cited
  • 1986CANNIBALISM IN MULTIBRAND FIRMS43 cited

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2008
Assessing the Economic Rationality of Remanufacturing Products*
54 cited
  • 2010Cannibalization in a Competitive Environment37 cited
  • 2017Using incentives to address cannibalization13 cited