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Predicting Preferences on Experimental Bundles of Attributes: A Comparison of Models
8 references·0 citing·38 second hop
Predicting Preferences on Experimental Bundles of Attributes: A Comparison of Models (1975)Predicting Preferences on Experimental Bu…A Consumer-Based Methodology for the Identification of New Product Ideas (1974)A Consumer-Based Methodology …On the Analysis of Interactions in Marketing Research Data (1973)On the Analysis of Interactio…Issues in Marketing's Use of Multi-Attribute Attitude Models (1973)Issues in Marketing's Use of …Fractional Factorial Experimental Designs in Marketing Research (1973)Fractional Factorial Experime…Recent Developments in the Design of Factorial Experiments (1972)Recent Developments in the De…Using Laboratory Brand Preference Scales to Predict Consumer Brand Purchases (1971)Using Laboratory Brand Prefer…The Analysis of Variance and Pairwise Scaling (1967)The Analysis of Variance and …Experimental Designs, Second Edition. (1958)Experimental Designs, Second …Individual Choice Behavior: A Theoretical Analysis. (1960)The Method of Paired Comparisons. (1964)Market Segmentation: Group versus Individual Behavior (1968)An experimental study of relationships between attitudes, brand preference, and choice (1972)A Consumer Preference Approach to the Planning of Rural Primary Health-Care Facilities (1976)On the Experimental Attainment of Optimum Conditions (1951)Orthogonal Main-Effect Plans for Asymmetrical Factorial Experiments (1962)The Arrangement of Field Experiments (1992)Design of Experiments with Two- and Four-Level Factors (1999)On the construction of asymmetric orthogonal arrays (2015)The theory of decision making. (1954)Theory and Methods of Scaling (1958)A theory of data. (1960)Nonlinear and Dynamic Programming (1966)Benefit Segmentation: A Decision-Oriented Research Tool (1968)The Theory of Buyer Behavior (1971)Network Models for Estimating Brand-Specific Effects in Multi-Attribute Marketing Models (1979)The Multinomial, Multiattribute Logit Choice Model (1979)Analysis of Factorial Experiments by Estimating Monotone Transformations of the Data (1965)Conjoint Measurement for Quantifying Judgmental Data (1971)Marketing Management: Analysis, Planning and Control (1973)Improving Physical Distribution Service Decisions with Trade‐off Analysis (1976)Conjoint Analysis: A Pedagogical Model (1991)What Drives Advertising Success on Facebook? An Advertising-Effectiveness Model (2015)Design and Analysis of Industrial Experiments. (1955)Planning of Experiments (1958)Taxonomic Analysis of Perceived Risk: Modeling Individual and Group Perceptions Within Homogeneous Hazard Domains (1988)Hybrid Conjoint Analysis as a Research Technique to Measure Meeting Planners' Preferences in Hotel Selection (1996)Fundamental Concepts in the Design of Experiments (2000)Experimental design on the front lines of marketing: Testing new ideas to increase direct mail sales (2006)Readings in Attitude Theory and Measurement (1968)Elimination by aspects: A theory of choice. (1972)Perceived risk: The concept and its measurement (1986)Tourism Image: Attribute Measurement of State Tourism Products Using Multidimensional Scaling Techniques (1989)An Attitude-Behavior Model of Salespeople's Customer Orientation (2005)On the Design and Analysis of Field Experiments (2001)Ch. 7. A review of design and modeling in computer experiments (2003)Experimental Design For Stated-Choice Studies (2007)
this work references cited by second hop

References

  • 1973Issues in Marketing's Use of Multi-Attribute Attitude Models683 cited
  • 1974A Consumer-Based Methodology for the Identification of New Product Ideas241 cited
  • 1958Experimental Designs, Second Edition.193 cited
  • 1971Using Laboratory Brand Preference Scales to Predict Consumer Brand Purchases102 cited
  • 1973Fractional Factorial Experimental Designs in Marketing Research50 cited
  • 1973On the Analysis of Interactions in Marketing Research Data43 cited
  • 1972Recent Developments in the Design of Factorial Experiments37 cited
  • 1967The Analysis of Variance and Pairwise Scaling32 cited

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