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An Investigation into Consumer Search and Evaluation Behaviour: Effect of Brand Name and Price Perceptions
16 references·0 citing·39 second hop
An Investigation into Consumer Search and Evaluation Behaviour: Effect of Brand Name and Price Perceptions (2016)An Investigation into Consumer Search and…Advances in Consumer Research (2025)Advances in Consumer ResearchPLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…Review of Economic Studies (2010)Review of Economic StudiesBrand Credibility, Brand Consideration, and Choice (2004)Brand Credibility, Brand Cons…Agency and Trust Mechanisms in Consumer Satisfaction and Loyalty Judgments (2000)Agency and Trust Mechanisms i…The role of perceived risk in the quality-value relationship: A study in a retail environment (1999)The role of perceived risk in…The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions (1998)The effect of store name, bra…The Adaptive Decision Maker (1994)The Adaptive Decision MakerA Model of Perceived Risk and Intended Risk-Handling Activity (1994)A Model of Perceived Risk and…The Adaptive Decision Maker (1993)The Adaptive Decision MakerPrice Perceptions and Consumer Shopping Behavior: A Field Study (1993)Price Perceptions and Consume…Discrete Choice Theory of Product Differentiation (1992)Discrete Choice Theory of Pro…Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Effects of Price, Brand, and …Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Country-of-Origin Effects on Product Evaluations (1982)Country-of-Origin Effects on …Consumer Rankings of Risk Reduction Methods (1971)Consumer Rankings of Risk Red…The nature and measurement of meaning. (1952)Consumer Ethnocentrism: Construction and Validation of the CETSCALE (1987)The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China (1998)A review and meta-analysis of country-of-origin research (1999)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Partial least squares structural equation modeling (PLS-SEM) (2014)When to use and how to report the results of PLS-SEM (2018)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Pricing: Making Profitable Decisions (1980)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Consumer perceived value: The development of a multiple item scale (2001)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Information and Consumer Behavior (1970)The nature of human values (1973)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Effect of a Market Orientation on Business Profitability (1990)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Judgment under Uncertainty: Heuristics and Biases (1975)Judgment Under Uncertainty: Heuristics and Biases. (1984)Prospect theory: An analysis of decision under risk (1988)Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Predicting e-services adoption: a perceived risk facets perspective (2003)Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model (2004)Technology, Geography, and Trade (2002)Micro-Foundations of Urban Agglomeration Economies (2003)Gravity Equations: Workhorse,Toolkit, and Cookbook (2014)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model (2000)Construal-level theory of psychological distance. (2010)Quasi-maximum likelihood estimation and inference in dynamic models with time-varying covariances (1992)Why is There so Little Money in U.S. Politics? (2003)Belief in a Just World and Redistributive Politics (2006)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Risk as feelings. (2001)
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References

  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2025Advances in Consumer Research13,264 cited
  • 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
  • 1993The Adaptive Decision Maker3,507 cited
  • 1994The Adaptive Decision Maker3,310 cited
  • 2010Review of Economic Studies2,967 cited
  • 1992Discrete Choice Theory of Product Differentiation2,327 cited
  • 1994A Model of Perceived Risk and Intended Risk-Handling Activity2,037 cited
  • 1982Country-of-Origin Effects on Product Evaluations1,819 cited
  • 1993Price Perceptions and Consumer Shopping Behavior: A Field Study1,774 cited
  • 1999The role of perceived risk in the quality-value relationship: A study in a retail environment1,675 cited
  • 2000Agency and Trust Mechanisms in Consumer Satisfaction and Loyalty Judgments1,629 cited
  • 1998The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions1,414 cited
  • 1971Consumer Rankings of Risk Reduction Methods1,407 cited

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Brand Credibility, Brand Consideration, and Choice
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