SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Marketing's Changing Role: Expanding or Contracting?
0 references·3 citing·10 second hop
Marketing's Changing Role: Expanding or Contracting? (1975)Marketing's Changing Role: Expanding or C…Validation of a measure of societal marketing orientation (2006)Validation of a measure of so…El origen doméstico de los productos como ventaja competitiva: la etnocentricidad del consumidor. (2005)El origen doméstico de los pr…Marketing's Domain: A Critical Review of the Development of the Marketing Concept (1993)Marketing's Domain: A Critica…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Culture's Consequences: International Differences in Work-Related Values (1981)El etnocentrismo y la animosidad del consumidor como antecedentes de la intención de compra de productos extranjeros (2008)An exploratory treatise on the ethnocentric tendencies of Emirati Gen Z consumers (2020)Coefficient Alpha and the Internal Structure of Tests (1951)Alternative Ways of Assessing Model Fit (1992)Social Marketing: An Approach to Planned Social Change (1971)Marketing Management: Analysis, Planning and Control (1973)Marketing management: analysis. planning. implementation and control (2000)
this work references cited by second hop

References

No references inside the corpus for this window.

Cited by

  • 2006Validation of a measure of societal marketing orientation21 cited
  • 2005El origen doméstico de los productos como ventaja competitiva: la etnocentricidad del consumidor.14 cited
  • 1993Marketing's Domain: A Critical Review of the Development of the Marketing Concept12 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work