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Advertising language: A pragmatic approach to advertisements in Britain and Japan . By Keiko Tanaka. London & New York: Routledge, 1999. Pp. xv, 148.
0 references·13 citing·49 second hop
Advertising language: A pragmatic approach to advertisements in Britain and Japan . By Keiko Tanaka. London & New York: Routledge, 1999. Pp. xv, 148. (2000)Advertising language: A pragmatic approac…A Critical Genre Analysis of Covert Advertising Through Short-Videos in Douyin : The Chinese Version of Tik-Tok (2022)A Critical Genre Analysis of …World Englishes in the Media (2019)World Englishes in the MediaThe Language of Consumer Advertising: Linguistic and Psychological Perspectives (2019)The Language of Consumer Adve…Parenting “YouTube Natives”: The Impact of Pre-Roll Advertising and Text Disclosures on Parental Responses to Sponsored Child Influencer Videos (2018)Parenting “YouTube Natives”: …Crossing Languages to Play with Words (2016)Crossing Languages to Play wi…“An astonishing season of destiny!” Evaluation in blurbs used for advertising TV series (2014)“An astonishing season of des…Language of advertising in bidialectal settings: Does the code matter? 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  • 2016Crossing Languages to Play with Words24 cited
  • 2022A Critical Genre Analysis of Covert Advertising Through Short-Videos in Douyin : The Chinese Version of Tik-Tok14 cited
  • 2010Print advertisements in Malaysia14 cited
  • 2019World Englishes in the Media9 cited
  • 2013Language of advertising in bidialectal settings: Does the code matter?7 cited

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