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The customer is king: culture-based unintended consequences of modern marketing
16 references·7 citing·50 second hop
The customer is king: culture-based unintended consequences of modern marketing (2016)The customer is king: culture-based unint…The Stopping Power of Advertising: Measures and Effects of Visual Complexity (2010)The Stopping Power of Adverti…Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures (2010)Is Customer Participation in …In the Eye of the Beholder: Cross Cultural Lessons in Leadership from Project GLOBE (2006)In the Eye of the Beholder: C…Customer delight in a retail context: investigating delightful and terrible shopping experiences (2004)Customer delight in a retail …Business-unit-level relationship between employee satisfaction, employee engagement, and business outcomes: A meta-analysis. (2002)Business-unit-level relations…Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics (2001)Satisfaction, Repurchase Inte…The Role of Culture in the Service Evaluation Process (1999)The Role of Culture in the Se…Cultural Influences on Service Quality Expectations (1998)Cultural Influences on Servic…Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services (1997)Customer Satisfaction, Produc…Customer delight: Foundations, findings, and managerial insight (1997)Customer delight: Foundations…The Dimensions, Antecedents, and Consequences of Emotional Labor (1996)The Dimensions, Antecedents, …How to delight your customers (1996)How to delight your customersCultures and Organizations: Software of the Mind. (1993)Cultures and Organizations: S…Service encounters and service relationships: Implications for research (1990)Service encounters and servic…A Framework for Analyzing Customer Service Orientations in Manufacturing (1989)A Framework for Analyzing Cus…The Managed Heart: Commercialization of Human Feeling (1984)The Managed Heart: Commercial…The Servicescape and Its Impact on Consumer Satisfaction: A Meta‐Analysis (2024)The Servicescape and Its Impa…Consumer complaining behavior in hospitality management (2021)Consumer complaining behavior…Discrete emotional responses and face-to-face complaining: The joint effect of service failure type and culture (2020)Discrete emotional responses …Customer competency for improving firm decision-making performance in e-commerce (2020)Customer competency for impro…The joint effect of consumer and service providers’ culture on online service evaluations: A response surface analysis (2019)The joint effect of consumer …Developing brand emotions across cultures: effects of self-construal and context (2019)Developing brand emotions acr…How power distance affects online hotel ratings: The positive moderating roles of hotel chain and reviewers’ travel experience (2017)How power distance affects on…Significance tests and goodness of fit in the analysis of covariance structures. 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References

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  • 1984The Managed Heart: Commercialization of Human Feeling8,746 cited
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  • 1996The Dimensions, Antecedents, and Consequences of Emotional Labor2,547 cited
  • 2001Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics2,256 cited
  • 1997Customer delight: Foundations, findings, and managerial insight1,649 cited
  • 1997Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services1,380 cited
  • 2010Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures1,084 cited
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  • 2006In the Eye of the Beholder: Cross Cultural Lessons in Leadership from Project GLOBE855 cited
  • 2010The Stopping Power of Advertising: Measures and Effects of Visual Complexity780 cited
  • 1998Cultural Influences on Service Quality Expectations772 cited
  • 1996How to delight your customers581 cited
  • 1989A Framework for Analyzing Customer Service Orientations in Manufacturing

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536 cited
  • 1999The Role of Culture in the Service Evaluation Process448 cited
  • 2004Customer delight in a retail context: investigating delightful and terrible shopping experiences420 cited
  • Cited by

    • 2017How power distance affects online hotel ratings: The positive moderating roles of hotel chain and reviewers’ travel experience226 cited
    • 2020Discrete emotional responses and face-to-face complaining: The joint effect of service failure type and culture58 cited
    • 2021Consumer complaining behavior in hospitality management28 cited
    • 2024The Servicescape and Its Impact on Consumer Satisfaction: A Meta‐Analysis26 cited
    • 2019The joint effect of consumer and service providers’ culture on online service evaluations: A response surface analysis26 cited
    • 2020Customer competency for improving firm decision-making performance in e-commerce19 cited
    • 2019Developing brand emotions across cultures: effects of self-construal and context12 cited