Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Hubungan Antara Kesadaran Merek, Kualitas Persepsian, Kepercayaan Merek dan Minat Beli Produk Hijau

12 references·2 citing·35 second hop

FromToDepth

this work references cited by second hop

References

1997Strategic Brand Management: Building, Measuring, and Managing Brand Equity4,788 cited
1995Marketing for Hospitality and Tourism1,885 cited
2013Metode Riset untuk Bisnis dan Ekonomi1,064 cited
2005Consumer‐based brand equity: improving the measurement – empirical evidence1,034 cited
2006Are brands forever? How brand knowledge and relationships affect current and future purchases851 cited
2004Model Persamaan Stuktural : Konsep dan Aplikasi dengan Program AMOS Ver.5.089 cited
2013Introduction to Structural Equation Modeling75 cited
2011Impact of Brand Awareness, Perceived Quality and Customer Loyalty on Brand Profitability and Purchase Intention: A Resellers' View65 cited
2012PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY TEH BOTOL SOSRO Survei Konsumen Teh Botol Sosro di Food Court ITC Cempaka Mas, Jakarta timur45 cited
2011EXPERIENTIAL MARKETING, EMOTIONAL BRANDING, AND BRAND TRUST AND THEIR EFFECT ON LOYALTY ON HONDA MOTORCYCLE PRODUCT40 cited
2005ATRIBUT PRODUK YANG DIPERTIMBANGKAN DALAM PEMBELIAN KOSMETIK DAN PENGARUHNYA PADA KEPUASAN KONSUMEN DI SURABAYA36 cited
2012Pengaruh Country Of Origin terhadap Perceived Quality Dengan Moderasi Etnosentris Konsumen34 cited

Cited by

2020PENGARUH GREEN PRODUCT DAN GREEN BRAND AWARENESS TERHADAP GREEN PURCHASE INTENTION12 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

2022

Trust is felt to be a Good Trigger in Marketing and Green Products in Generating Purchase Interest

11 cited