References

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• 2006Challenges and Opportunities in Multichannel Customer Management1,155 cited
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• 2008Multichannel Shopper Segments and Their Covariates☆576 cited
• 2012Adding Bricks to Clicks: Predicting the Patterns of Cross-Channel Elasticities over Time533 cited
• 2010“Bricks and Clicks”: The Impact of Product Returns on the Strategies of Multichannel Retailers506 cited
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• 1999Going shopping: key determinants of shopping behaviors and motivations