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Markenmanagement in internationalen Dienstleistungsmärkten
16 references·0 citing·45 second hop
Markenmanagement in internationalen Dienstleistungsmärkten (2005)Markenmanagement in internationalen Diens…Culture's Consequences (2018)Culture's ConsequencesSustainable Competitive Advantage in Service Industries: a Conceptual Model and Research Propositions (2014)Sustainable Competitive Advan…Cultural distance revisited: Towards a more rigorous conceptualization and measurement of cultural differences (2012)Cultural distance revisited: …Management International Review (2004)Management International Revi…Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach (2004)Domestic Country Bias, Countr…The end of corporate imperialism. (2003)The end of corporate imperial…Hofstede's model of national cultural differences and their consequences: A triumph of faith - a failure of analysis (2002)Hofstede's model of national …Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Strategic Brand Management: B…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…The strategic analysis of intangible resources (1992)The strategic analysis of int…The Confucius connection: From cultural roots to economic growth (1988)The Confucius connection: Fro…Culture's Consequences: International Differences in Work-Related Values. (1983)Culture's Consequences: Inter…The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments (1977)The Internationalization Proc…THE INTERNATIONALIZATION OF THE FIRM ? FOUR SWEDISH CASES (1975)THE INTERNATIONALIZATION OF T…Journal of International Business Studies (1975)Journal of International Busi…Distance and the Pattern of Intra-European Trade (1956)Distance and the Pattern of I…Building Strong Brands (1995)The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits (2004)Brands and Branding: Research Findings and Future Priorities (2006)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)International Corporations: The Industrial Economics of Foreign Investment (1971)The Effect of National Culture on the Choice of Entry Mode (1988)Toward a Theory of International New ventures (1994)The Theory of the Growth of the Firm (1995)The Uppsala internationalization process model revisited: From liability of foreignness to liability of outsidership (2009)Mobilizing Invisible Assets (1987)Managing Assets and Skills: The Key to a Sustainable Competitive Advantage (1989)Market-Based Assets and Shareholder Value: A Framework for Analysis (1998)A Resource-Based Theory of Strategic Alliances (2000)Internal capabilities, external networks, and performance: a study on technology‐based ventures (2001)The Core Competence of the Corporation (2006)Motivation, leadership, and organization: Do American theories apply abroad? (1980)The Cultural Relativity of Organizational Practices and Theories (1983)Hofstede's Culture Dimensions (1984)Measuring Organizational Cultures: A Qualitative and Quantitative Study Across Twenty Cases (1990)Cultural constraints in management theories (1993)All in a Day'S Work: Boundaries and Micro Role Transitions (2000)The Interpretation of Cultures (1974)Culture's Consequences: International Differences in Work-Related Values (1981)Cultures and Organizations: Software of the Mind. (1993)A quarter century of Culture's Consequences: a review of empirical research incorporating Hofstede's cultural values framework (2006)Should entrepreneurs plan or just storm the castle? A meta-analysis on contextual factors impacting the business planning–performance relationship in small firms (2008)Examining the impact of Culture's consequences: A three-decade, multilevel, meta-analytic review of Hofstede's cultural value dimensions. (2010)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)A Coefficient of Agreement for Nominal Scales (1960)Exploration and Exploitation in Organizational Learning (1991)INTERNATIONAL DIVERSIFICATION: EFFECTS ON INNOVATION AND FIRM PERFORMANCE IN PRODUCT-DIVERSIFIED FIRMS. (1997)Law and Finance (1998)Building Better Causal Theories: A Fuzzy Set Approach to Typologies in Organization Research (2011)The Mechanism of Internationalisation (1990)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)The weirdest people in the world? (2010)The Measurement of Independent and Interdependent Self-Construals (1994)Varieties of Capitalism (2001)Rethinking individualism and collectivism: Evaluation of theoretical assumptions and meta-analyses. (2002)
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References

  • 1983Culture's Consequences: International Differences in Work-Related Values.15,186 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1977The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments10,872 cited
  • 2018Culture's Consequences5,505 cited
  • 1988The Confucius connection: From cultural roots to economic growth4,383 cited
  • 1975THE INTERNATIONALIZATION OF THE FIRM ? FOUR SWEDISH CASES3,667 cited
  • 2000Strategic Brand Management: Building, Measuring, and Managing Brand Equity.3,261 cited
  • 2002Hofstede's model of national cultural differences and their consequences: A triumph of faith - a failure of analysis2,557 cited
  • 1992The strategic analysis of intangible resources2,551 cited
  • 1975Journal of International Business Studies2,456 cited
  • 2012Cultural distance revisited: Towards a more rigorous conceptualization and measurement of cultural differences1,552 cited
  • 2014Sustainable Competitive Advantage in Service Industries: a Conceptual Model and Research Propositions1,115 cited
  • 2004Management International Review903 cited
  • 2004Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach801 cited

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  • 2003The end of corporate imperialism.457 cited
  • 1956Distance and the Pattern of Intra-European Trade444 cited
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