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Causal Recipes Sufficient for Identifying Market Gurus versus Mavens
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Causal Recipes Sufficient for Identifying Market Gurus versus Mavens (2012)Causal Recipes Sufficient for Identifying…Standards of Good Practice in Qualitative Comparative Analysis (QCA) and Fuzzy-Sets (2010)Standards of Good Practice in…Qualitative Comparative Analysis using Fuzzy Sets (fsQCA) (2009)Qualitative Comparative Analy…Measurement Versus Calibration: A Set‐Theoretic Approach (2009)Measurement Versus Calibratio…Configurational Comparative Methods: Qualitative Comparative Analysis (QCA) and Related Techniques (2009)Configurational Comparative M…Rationality for Mortals (2008)Rationality for MortalsMarket mavens: Psychological influences (2005)Market mavens: Psychological …Consumer and Market Drivers of the Trial Probability of New Consumer Packaged Goods (2003)Consumer and Market Drivers o…Fuzzy-Set Social Science (2001)Fuzzy-Set Social ScienceBowling alone: the collapse and revival of American community (2000)Bowling alone: the collapse a…Word-Of-Mouth Communications: a Motivational Analysis (1998)Word-Of-Mouth Communications:…Bowling Alone: America's Declining Social Capital (1995)Bowling Alone: America's Decl…Intelligence Is the Best Predictor of Job Performance (1992)Intelligence Is the Best Pred…Measurement of Consumer Susceptibility to Interpersonal Influence (1989)Measurement of Consumer Susce…The Market Maven: A Diffuser of Marketplace Information (1987)The Market Maven: A Diffuser …Selected Socioeconomic and Demographic Characteristics Associated with Purchasing Involvement (1985)Selected Socioeconomic and De…Informational and Normative Social Influence in Buyer Behavior (1975)Informational and Normative S…Statistical principles in experimental design. (1962)Word-of-mouth effects on short-term and long-term product judgments (1995)Experimental Design: Procedures for the Behavioral Sciences (2013)Handbook of Social Psychology (2013)Predicting positive user responses to social media advertising: The roles of emotional appeal, informativeness, and creativity (2016)The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic (2019)Understanding Attitudes and Predicting Social Behavior (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Measuring the Involvement Construct (1985)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Consumer perceived value: The development of a multiple item scale (2001)The Comparative Method: Moving Beyond Qualitative and Quantitative Strategies (1989)Designing Social Inquiry (1994)Case Selection Techniques in Case Study Research (2008)Set-Theoretic Methods for the Social Sciences: A Guide to Qualitative Comparative Analysis (2012)Identifying single necessary conditions with NCA and fsQCA (2015)Economic Action and Social Structure: The Problem of Embeddedness (1985)Making democracy work: civic traditions in modern Italy (1993)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)Social Capital: Its Origins and Applications in Modern Sociology (1998)Social Capital in the Creation of Human Capital (2000)The People's Choice (1945)Role of Product-Related Conversations in the Diffusion of a New Product (1967)Mail and Telephone Surveys: The Total Design Method. (1982)Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email (2004)Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities (2010)Toward a theory of customer engagement marketing (2016)Studying configurations with qualitative comparative analysis: Best practices in strategy and organization research (2018)Fuzzy-set Qualitative Comparative Analysis (fsQCA): Guidelines for research practice in Information Systems and marketing (2021)Social Capital: Prospects for a New Concept (2002)Social Relationships and Mortality Risk: A Meta-analytic Review (2010)The weirdest people in the world? (2010)Strategic Manipulation of Internet Opinion Forums: Implications for Consumers and Firms (2006)Are social media replacing traditional media in terms of brand equity creation? (2012)The effect of electronic word of mouth on brand image and purchase intention (2012)Assessing the Robustness of Crisp-set and Fuzzy-set QCA Results (2011)Fuzzy-set qualitative comparative analysis (fsQCA) in entrepreneurship and innovation research – the rise of a method (2017)Pictorial content, sequence of conflicting online reviews and consumer decision-making: The stimulus-organism-response model revisited (2020)As-If Behavioral Economics: Neoclassical Economics in Disguise? (2010)Personal Reflections on Theory and Psychology (2010)One and Done? Optimal Decisions From Very Few Samples (2014)
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References

  • 2000Bowling alone: the collapse and revival of American community28,790 cited
  • 1995Bowling Alone: America's Declining Social Capital14,031 cited
  • 2009Configurational Comparative Methods: Qualitative Comparative Analysis (QCA) and Related Techniques3,088 cited
  • 1989Measurement of Consumer Susceptibility to Interpersonal Influence2,228 cited
  • 2010Standards of Good Practice in Qualitative Comparative Analysis (QCA) and Fuzzy-Sets1,472 cited
  • 1987The Market Maven: A Diffuser of Marketplace Information1,322 cited
  • 1975Informational and Normative Social Influence in Buyer Behavior967 cited
  • 2009Qualitative Comparative Analysis using Fuzzy Sets (fsQCA)891 cited
  • 1998Word-Of-Mouth Communications: a Motivational Analysis823 cited
  • 2008Rationality for Mortals499 cited
  • 1985Selected Socioeconomic and Demographic Characteristics Associated with Purchasing Involvement452 cited
  • 2009Measurement Versus Calibration: A Set‐Theoretic Approach371 cited
  • 2001Fuzzy-Set Social Science350 cited
  • 2003Consumer and Market Drivers of the Trial Probability of New Consumer Packaged Goods346 cited
  • 2005Market mavens: Psychological influences275 cited

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  • 1992Intelligence Is the Best Predictor of Job Performance267 cited
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