Don't Stop Believing: Mapping Distance Learners' Research Journeys

Abstract

Journey mapping, a method of collecting data that illustrates individuals' paths toward a specific goal, was originally developed for use in retail/customer service environments. Much of the literature describes its application in examining customer behavior when navigating merchants' Websites, allowing researchers to examine the effectiveness, user-friendliness, as well as confusing or ambiguous junctures of their Webpages referred to as “points of pain.” The research approach has been applied minimally in library environments, and exclusively to patrons' experiences in the physical, brick and mortar library. The present study aimed to gather data about distance patrons' experiences in using online library resources. Input was solicited from students in Pepperdine University's Graduate School of Education and Psychology (GSEP) and the Graziadio Graduate School of Business and Management. Springshare's LibGuide software was used to collect data.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 5 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.