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SoLoMo - Always-on im Handel
0 references·4 citing·13 second hop
SoLoMo - Always-on im Handel (2013)SoLoMo - Always-on im HandelThe New Paradigm: H2H Marketing (2020)The New Paradigm: H2H Marketi…Erfolgsfaktoren der digitalen Transformation (2016)Erfolgsfaktoren der digitalen…Innovative Formen der „Offsite-Downstream“-Kundeninteraktion (2015)Innovative Formen der „Offsit…E-business developments and skills requirements in the retail sector (2015)E-business developments and s…Interaktive Wertschöpfung (2009)Der neue Online-Handel (2013)Digitale Potenziale für den stationären Handel durch Empfehlungsprozesse, lokale Relevanz und mobile Geräte (SoLoMo) (2013)Warum Web-Exzellenz Schlüsselthema für erfolgreiche Händler ist (2010)Web-Exzellenz im E-Commerce (2010)Business Model of Online Trade (2023)Mobile Marketing in the Retailing Environment: Current Insights and Future Research Avenues (2010)Innovations in Retail Business Models (2011)From e-commerce to social commerce: A close look at design features (2012)Institutions, Institutional Change and Economic Performance (1990)Evolving to a New Dominant Logic for Marketing (2003)Service-dominant logic: continuing the evolution (2007)Strategic framework to analyze critical success factors of marketing 4.0 operations: evidence from an emerging economy (2026)
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  • 2015Innovative Formen der „Offsite-Downstream“-Kundeninteraktion14 cited
  • 2016Erfolgsfaktoren der digitalen Transformation9 cited
  • 2020The New Paradigm: H2H Marketing8 cited
  • 2015E-business developments and skills requirements in the retail sector5 cited

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