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Big data assisted customer analysis and advertising architecture for real estate
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Big data assisted customer analysis and advertising architecture for real estate (2016)Big data assisted customer analysis and a…A smart system of Customer- product Interaction Life Cycle (CILC) in industrial Internet era for mass personalization from industrial practice survey: identification, definition, acquisition and parsing (2023)A smart system of Customer- p…Cross-Screen Tracking Method Based on User Behavior Data (2020)Cross-Screen Tracking Method …Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach (2017)Exploring the optimal granula…Principles of Marketing (1972)Optimal Auction Design (1981)Marketing management: analysis. planning. implementation and control (2000)A hierarchical framework for ad inventory allocation in programmatic advertising markets (2018)A novel big data based Telecom User Value Evaluation method (2016)Telecom Big Data Based User Analysis and Application in Telecom Industry (2017)Customer‐oriented financial service personalization (2005)Personalized product configuration framework in an adaptable open architecture product platform (2017)Developing a personalized recommendation system in a smart product service system based on unsupervised learning model (2021)
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  • 2017Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach36 cited
  • 2020Cross-Screen Tracking Method Based on User Behavior Data14 cited
  • 2023A smart system of Customer- product Interaction Life Cycle (CILC) in industrial Internet era for mass personalization from industrial practice survey: identification, definition, acquisition and parsing10 cited

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