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Consumer Spirituality and Marketing

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References

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1998Defining the Nature of Spirituality in the Context of Maslow's and Rogers's Theories62 cited

Cited by

2020Spirituality as a Predictor of Psychological Well-Being: An Explanatory Mechanism of Religiosity and Sustainable Consumption23 cited
2022Impact of spirituality on the conspicuous consumption of fashion consumers of generation Z: moderating role of dispositional positive emotions19 cited
2022Salesperson’s spiritual response to job burnout: the role of karma and the moderating impact of thought self-leadership18 cited
2022The Importance of Spiritual Consumption, Religious Expression and Subjective Well-Being among Christians in the US during COVID-1915 cited
2022A cross cultural comparison of brand love in consumer brand relationships: Is ‘transmissive brand love’ a potential platform for developing brand equity?10 cited
20144P's and 1C of New Age Spirituality: A Holistic Marketing Review10 cited
2020Being Spiritually Green8 cited
2018Money, religiosity, and spiritual well-being: does it impact consumers’ ethical beliefs? Evidence from India7 cited