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COMPLEMENTARY IMPACT OF CAPABILITIES AND BRAND ORIENTATION ON SMBS PERFORMANCE
16 references·2 citing·38 second hop
COMPLEMENTARY IMPACT OF CAPABILITIES AND BRAND ORIENTATION ON SMBS PERFORMANCE (2016)COMPLEMENTARY IMPACT OF CAPABILITIES AND …A dynamic capabilities-based entrepreneurial theory of the multinational enterprise (2014)A dynamic capabilities-based …Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM (2013)Social media technology usage…Strategic orientations, marketing capabilities and firm performance: An empirical investigation in the context of frontline managers in service organizations (2012)Strategic orientations, marke…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…Understanding dynamic capabilities: progress along a developmental path (2009)Understanding dynamic capabil…Market orientation, marketing capabilities, and firm performance (2009)Market orientation, marketing…How strategic orientations influence the building of dynamic capability in emerging economies (2009)How strategic orientations in…Capabilities as a mediator linking resources and the international performance of entrepreneurial firms in an emerging economy (2009)Capabilities as a mediator li…\nThe use of partial least squares path modeling in international marketing (2009)\nThe use of partial least sq…The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance (2008)The Relative Impact of Market…The performance benefits of being brand‐orientated (2008)The performance benefits of b…An Empirical Investigation of the Effect of Market Orientation and Entrepreneurship Orientation Alignment on Product Innovation (2001)An Empirical Investigation of…Entrepreneurship and Marketing Strategy: The SME under Globalization (2000)Entrepreneurship and Marketin…Brand Orientation: A Mindset for Building Brands into Strategic Resources (1999)Brand Orientation: A Mindset …Looking inside for competitive advantage (1995)Looking inside for competitiv…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Driving Success: Unveiling the Synergy of E-Marketing, Sustainability, and Technology Orientation in Online SME (2024)Driving Success: Unveiling th…Brand orientation, brand-building behavior and brand identity in SMEs: an empirical evaluation (2020)Brand orientation, brand-buil…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Firm Resources and Sustained Competitive Advantage (1991)Firm resources and sustained competitive advantage (2004)Export marketing strategy implementation, export marketing capabilities, and export venture performance (2011)Sustainable supply chain management practices, supply chain dynamic capabilities, and enterprise performance (2017)Quo Vadis, Dynamic Capabilities? A Content-Analytic Review of the Current State of Knowledge and Recommendations for Future Research (2018)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Partial least squares structural equation modeling (PLS-SEM) (2014)When to use and how to report the results of PLS-SEM (2018)Organizational Strategy, Structure, and Process (1978)The Competitive Advantage of Nations (1991)Clarifying the Entrepreneurial Orientation Construct and Linking It To Performance (1996)The resource-based view and international business (2001)The phenomenon of early internationalizing firms: what do we know after a decade (1993–2003) of scientific inquiry? (2004)International Entrepreneurship research (1989–2009): A domain ontology and thematic analysis (2011)Dynamic capabilities and strategic management (1997)A general theory of springboard MNEs (2017)From internationalization to evolution: The Uppsala model at 40 years (2017)Dynamic capabilities, creativity and innovation capability and their impact on competitive advantage and firm performance: The moderating role of entrepreneurial orientation (2018)Imitation Costs and Patents: An Empirical Study (1981)Walking a Tightrope: Creating Value Through Interorganizational Relationships (2000)MANAGING CUSTOMER SERVICES: HUMAN RESOURCE PRACTICES, QUIT RATES, AND SALES GROWTH. (2002)What are dynamic capabilities and are they a useful construct in strategic management? (2009)Exploration and Exploitation in Organizational Learning (1991)The Contingent Value of Responsive and Proactive Market Orientations for New Product Program Performance* (2005)Construct Validation Using Computer-Aided Text Analysis (CATA) (2009)UNDERSTANDING THE RELATIONSHIPS BETWEEN INTERNAL RESOURCES AND CAPABILITIES, SUSTAINABLE SUPPLY MANAGEMENT AND ORGANIZATIONAL SUSTAINABILITY* (2011)The Structure of Scientific Revolutions (1963)Microfoundations of Routines and Capabilities: Individuals, Processes, and Structure (2012)Dynamic Managerial Capabilities (2014)Sustainable supply chain management practices and dynamic capabilities in the food industry: A critical analysis of the literature (2014)Coefficient Alpha and the Internal Structure of Tests (1951)Structural Equations with Latent Variables. (1991)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Elements of strategic social media marketing: A holistic framework (2016)Can Social Media Marketing Improve Customer Relationship Capabilities and Firm Performance? Dynamic Capability Perspective (2017)Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda (2020)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 2009\nThe use of partial least squares path modeling in international marketing11,331 cited
  • 1995Looking inside for competitive advantage2,174 cited
  • 2009Market orientation, marketing capabilities, and firm performance1,542 cited
  • 2014A dynamic capabilities-based entrepreneurial theory of the multinational enterprise1,299 cited
  • 2009Understanding dynamic capabilities: progress along a developmental path1,119 cited
  • 2001An Empirical Investigation of the Effect of Market Orientation and Entrepreneurship Orientation Alignment on Product Innovation1,008 cited
  • 2013Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM882 cited
  • 2000Entrepreneurship and Marketing Strategy: The SME under Globalization824 cited
  • 2008The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance822 cited
  • 1999Brand Orientation: A Mindset for Building Brands into Strategic Resources590 cited
  • 2009How strategic orientations influence the building of dynamic capability in emerging economies584 cited
  • 2009Capabilities as a mediator linking resources and the international performance of entrepreneurial firms in an emerging economy

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516 cited
  • 2012Strategic orientations, marketing capabilities and firm performance: An empirical investigation in the context of frontline managers in service organizations285 cited
  • 2008The performance benefits of being brand‐orientated275 cited
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    • 2020Brand orientation, brand-building behavior and brand identity in SMEs: an empirical evaluation16 cited
    • 2024Driving Success: Unveiling the Synergy of E-Marketing, Sustainability, and Technology Orientation in Online SME13 cited