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A latent-class model for estimating product-choice probabilities from clickstream data
16 references·5 citing·43 second hop
A latent-class model for estimating product-choice probabilities from clickstream data (2017)A latent-class model for estimating produ…Electronic Commerce: A Managerial and Social Networks Perspective (2015)Electronic Commerce: A Manage…Modeling Consumer Purchasing Behavior in Social Shopping Communities with Clickstream Data (2011)Modeling Consumer Purchasing …Application of data mining techniques in customer relationship management: A literature review and classification (2008)Application of data mining te…RFM and CLV: Using Iso-Value Curves for Customer Base Analysis (2005)RFM and CLV: Using Iso-Value …“Counting Your Customers” the Easy Way: An Alternative to the Pareto/NBD Model (2005)“Counting Your Customers” the…Predicting online-purchasing behaviour (2004)Predicting online-purchasing …Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach (2004)Modeling Purchase Behavior at…Dynamic Conversion Behavior at E-Commerce Sites (2004)Dynamic Conversion Behavior a…The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration (2003)The Impact of Customer Relati…Nonparametric option pricing under shape restrictions (2003)Nonparametric option pricing …Applied Latent Class Analysis (2002)Applied Latent Class AnalysisOn the Profitability of Long-Life Customers in a Noncontractual Setting: An Empirical Investigation and Implications for Marketing (2000)On the Profitability of Long-…A Probabilistic Choice Model for Market Segmentation and Elasticity Structure (1989)A Probabilistic Choice Model …Analysis of Qualitative Data (1979)Analysis of Qualitative DataLatent Structure Analysis. 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References

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  • 2004Dynamic Conversion Behavior at E-Commerce Sites520 cited
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  • 2011Modeling Consumer Purchasing Behavior in Social Shopping Communities with Clickstream Data

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277 cited
  • 2004Predicting online-purchasing behaviour267 cited
  • Cited by

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    • 2020Shortening Delivery Times by Predicting Customers’ Online Purchases: A Case Study in the Fashion Industry17 cited
    • 2021Effects of visit behavior on online store sales performance: personal computer (PC) versus mobile channels16 cited
    • 2024Customer purchase prediction in B2C e-business: A systematic review and future research agenda15 cited
    • 2024Consumer Segmentation and Decision: Explainable Machine Learning Insights8 cited