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ArticleChildren’s Commercials: Creative Development

Langbourne Rust1975

Article1975

Children’s Commercials: Creative Development

Langbourne Rust · Thomas Arthur Watkins

11 citations·0/0 files stored·Journal of Advertising Research

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Advertising and Communication Studies Marketing and Advertising Strategies Media, Gender, and Advertising

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1952The origins of intelligence in children.1957Comparative Psychology of Mental Development.1966The People Look at Commercials: A Study of Audience Behavior

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Details

Year1975

Typearticle

Published1975-10-01

VenueJournal of Advertising Research

ISSN-L0021-8499

Languageen

Citations11

Files0 public / 0

ShelfAdvertising and Communication Studies

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doi10.1080/00218499.1975.12519223

openalex_workW261078063

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