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Incorporating Marketing Ethics into the Organization · Study

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ArticleIncorporating Marketing Ethics into the Organization

Gene R. Laczniak1985

OA

Articlegreen1985

Incorporating Marketing Ethics into the Organization

Gene R. Laczniak · Patrick E. Murphy

24 citations·0/0 files stored·e-Publications@Marquette (Marquette University)

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Ethics in Business and Education Marketing and Advertising Strategies Corporate Social Responsibility and Sustainability

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References

1978Ethical Beliefs of Marketing Managers

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1991Factors Influencing the Perceived Importance of Stakeholder Groups in Situations Involving Ethical Issues 2008The Ethical and Unethical Dimensions of Marketing

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2001Consumers' trust of salesperson and manufacturer: an empirical studyarticle · 1 shared reference 2019Effect of ethical leadership and corporate social responsibility on firm performance: A systematic reviewreview · 1 shared reference 2008Developing a Measure of Unethical Behavior in the Workplace: A Stakeholder Perspectivearticle · 1 shared reference 1991An Application and Extension of a Multidimensional Ethics Scale to Selected Marketing Practices and Marketing Groupsarticle · 1 shared reference 1990A Comprehensive Framework for the Analysis of Ethical Behavior, with a Focus on Sales Organizationsarticle · 1 shared reference 2000Representing the Perceived Ethical Work Climate among Marketing Employeesarticle · 1 shared reference

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Year1985

Typearticle

Published1985-01-01

Venuee-Publications@Marquette (Marquette University)

Languageen

Citations24

Files0 public / 0

ShelfEthics in Business and Education

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openalex_workW2621865699

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