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Place branding-exploring knowledge and positioning choices across national boundaries
16 references·12 citing·45 second hop
Place branding-exploring knowledge and positioning choices across national boundaries (2017)Place branding-exploring knowledge and po…Are Consumers Really Willing to Pay More for a Favorable Country Image? A Study of Country-of-Origin Effects on Willingness to Pay (2011)Are Consumers Really Willing …Regional brand image and perceived wine quality: the consumer perspective (2007)Regional brand image and perc…The influence of country image structure on consumer evaluations of foreign products (2005)The influence of country imag…Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach (2004)Domestic Country Bias, Countr…The influence of the image of a product's region of origin on product evaluation (2003)The influence of the image of…Country of origin: A competitive advantage? (1999)Country of origin: A competit…A Meta-Analysis of Country-of-Origin Effects (1995)A Meta-Analysis of Country-of…Country of Origin as a Stereotype: Effects of Consumer Expertise and Attribute Strength on Product Evaluations (1994)Country of Origin as a Stereo…Consumer Perception of Product Quality and the Country-of-Origin Effect 1 (1994)Consumer Perception of Produc…Consumer Knowledge Assessment (1994)Consumer Knowledge AssessmentMatching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effects (1992)Matching Product Catgeory and…The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations (1988)The Moderating Effect of Prio…On the Evaluation of Structural Equation Models (1988)On the Evaluation of Structur…External Search Effort: An Investigation Across Several Product Categories (1987)External Search Effort: An In…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…A Comparison of Japanese and U.S. Attitudes toward Foreign Products (1970)A Comparison of Japanese and …Global Wine Value Systems: Partnerships and Power Asymmetries (2026)Global Wine Value Systems: Pa…Country‐of‐origin , region‐of‐origin or terroir branding to entice premium Price? The curious case of geographic place origin construal and psychic distance (2024)Country‐of‐origin , region‐of…Cheers to local! Exploring consumer ethnocentrism in the context of regional wines (2024)Cheers to local! Exploring co…The interrelationship of family identities, personalities, and expressions on family winery websites (2023)The interrelationship of fami…Determining the predictors of wine purchase intention through the use of meta-analysis (2023)Determining the predictors of…Perception of patriotic entrepreneurship in Poland and Ukraine (2022)Perception of patriotic entre…Regional determinants of Hungarian wine prices: The role of geographical indications, objective quality and individual reputation (2021)Regional determinants of Hung…Determinants of Wine Prices: A Systematic Literature Review (2021)Determinants of Wine Prices: …Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence (2021)Analysis of Product-Country I…Analysis of the wine consumer’s behavior: an inferential statistics approach (2020)Analysis of the wine consumer…The Semiofoodscape of Wine: The Changing Global Landscape of Wine Culture and the Language of Making, Selling, and Drinking Wine (2019)The Semiofoodscape of Wine: T…The Semiofoodscape of Wine: The Changing Global Landscape of Wine Culture and the Language of Making, Selling, and Drinking Wine (2019)The Semiofoodscape of Wine: T…Society and the Adolescent Self-Image (1965)Judgment under Uncertainty: Heuristics and Biases (1975)Structural equation modeling in practice: A review and recommended two-step approach. 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References

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318 cited
  • 1994Consumer Perception of Product Quality and the Country-of-Origin Effect 1314 cited
  • 2007Regional brand image and perceived wine quality: the consumer perspective288 cited
  • Cited by

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    • 2024Country‐of‐origin , region‐of‐origin or terroir branding to entice premium Price? The curious case of geographic place origin construal and psychic distance14 cited
    • 2019The Semiofoodscape of Wine: The Changing Global Landscape of Wine Culture and the Language of Making, Selling, and Drinking Wine10 cited
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    • 2022Perception of patriotic entrepreneurship in Poland and Ukraine6 cited
    • 2023Determining the predictors of wine purchase intention through the use of meta-analysis3 cited
    • 2021Regional determinants of Hungarian wine prices: The role of geographical indications, objective quality and individual reputation2 cited
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