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Técnicas projetivas: aplicações, limitações e potenciais para o uso em pesquisas em turismo
11 references·0 citing·49 second hop
Técnicas projetivas: aplicações, limitações e potenciais para o uso em pesquisas em turismo (2017)Técnicas projetivas: aplicações, limitaçõ…Photo elicitation: Exploring tourist experiences with researcher-found images (2012)Photo elicitation: Exploring …Using projective techniques to tap into consumers' feelings, perceptions and attitudes . . . getting an honest opinion (2010)Using projective techniques t…Retail Spectacles and Brand Meaning: Insights from a Brand Museum Case Study (2008)Retail Spectacles and Brand M…Projective techniques in Taiwan and Asia‐Pacific market research (2007)Projective techniques in Taiw…Projective techniques for brand image research (2007)Projective techniques for bra…The meaning and measurement of destination image. (2003)The meaning and measurement o…On the classification of projective techniques. (1959)On the classification of proj…Projective Techniques in Marketing Research (1950)Projective Techniques in Mark…Projective Techniques in Marketing Research (1950)Projective Techniques in Mark…Projective Methods for the Study of Personality (1939)Projective Methods for the St…Projective Methods for the Study of Personality (1939)Projective Methods for the St…The Role of Imagery in Information Processing: Review and Extensions (1987)Tourist Satisfaction with Mallorca, Spain, as an Off-Season Holiday Destination (2000)Tourism image, evaluation variables and after purchase behaviour: inter-relationship (2001)Destination image (2002)Principles of Corporate Communication (1995)Dimensions of Brand Personality (1997)Dimensions of Brand Personality (1997)Brand Personification: Introduction and Overview (2013)Country-Specific Associations Made by Consumers: A Dual-Coding Theory Perspective (2013)Emotional experiences behind the pursuit of inconspicuous luxury (2018)Customer Switching Behavior in Service Industries: An Exploratory Study (1995)Customer delight in a retail context: investigating delightful and terrible shopping experiences (2004)Projective techniques in consumer research (2010)Children and Youth With Disabilities (2012)Tourists’ Attitudes toward Proactive Smartphone Systems (2014)Coping with crisis: The paradox of technology and consumer vulnerability (2021)Hedonic Consumption: Emerging Concepts, Methods and Propositions (1982)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Customer Experience Management in Retailing: An Organizing Framework (2009)Retail Luxury Strategy: Assembling Charisma through Art and Magic (2011)Authenticity (2018)The indirect assessment of social attitudes. (1950)A measure of relation determined by both mean difference and profile information. (1952)The Scientific Status of Projective Techniques (2000)Consumers as co-creators of new product ideas: An application of projective and creative research techniques (2016)Brand addiction: Exploring the concept and its definition through an experiential lens (2018)The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)THE DISCOVERY OF GROUNDED THEORY: STRATEGIES FOR QUALITATIVE RESEARCH. By Barney G. Glaser and Anselm L. Strauss. Chicago: Aldine Publishing Company, 1967. 271 pp. $6.75 (1968)Doing Grounded Theory (1998)The Nominal Group Technique: an aid to Brainstorming ideas in research (2011)Understanding meaning transfer in celebrity endorsements: a qualitative exploration (2016)Is it love or just like? Generation Z’s brand relationship with luxury (2021)A Handbook of Child Psychology (1932)A DYNAMIC THEORY OF PERSONALITY (1936)Principles of topological psychology. (1936)Social learning and clinical psychology. (1954)On Construct Validity: Issues of Method and Measurement. (2005)Handbook of Personality Assessment (2007)Researching Lived Experience: Human Science for an Action Sensitive Pedagogy (1990)Constructing grounded theory : a practical guide through qualitative analysis (2006)Constructing Grounded Theory. A Practical Guide Through Qualitative Analysis (2006)Bleisure: motivations and typologies (2017)The Tourist Gaze: Domestic versus International Tourists (2018)Dark tourism spectrum: Visual expression of dark experience (2022)The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective (1983)Brand Synthesis: The Multidimensionality of Brand Knowledge (2003)The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference (2010)The Impact of Venture Capital Monitoring (2015)
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References

  • 2003The meaning and measurement of destination image.1,904 cited
  • 1939Projective Methods for the Study of Personality314 cited
  • 1950Projective Techniques in Marketing Research286 cited
  • 2008Retail Spectacles and Brand Meaning: Insights from a Brand Museum Case Study204 cited
  • 2012Photo elicitation: Exploring tourist experiences with researcher-found images146 cited
  • 1950Projective Techniques in Marketing Research142 cited
  • 2007Projective techniques for brand image research111 cited
  • 1959On the classification of projective techniques.55 cited
  • 2007Projective techniques in Taiwan and Asia‐Pacific market research55 cited
  • 2010Using projective techniques to tap into consumers' feelings, perceptions and attitudes . . . getting an honest opinion51 cited
  • 1939Projective Methods for the Study of Personality33 cited

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