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Le marketing du Neuromarketing : Enjeux académiques d’un domaine de recherche controversé
9 references·1 citing·33 second hop
Le marketing du Neuromarketing : Enjeux académiques d’un domaine de recherche controversé (2017)Le marketing du Neuromarketing : Enjeux a…Neuromarketing in the making: Enactment and reflexive entanglement in an emerging field (2015)Neuromarketing in the making:…Neuromarketing : lorsque neurosciences et marketing se rejoignent (2010)Neuromarketing : lorsque neur…What is ‘neuromarketing’? A discussion and agenda for future research (2006)What is ‘neuromarketing’? A d…L'histoire intellectuelle du marketing : du savoir-faire à la discipline scientifique (2006)L'histoire intellectuelle du …Neural Correlates of Behavioral Preference for Culturally Familiar Drinks (2004)Neural Correlates of Behavior…Brain scam? (2004)Brain scam?La spécificité du champ scientifique et les conditions sociales du progrès de la raison (2002)La spécificité du champ scien…Les usages sociaux de la science (1997)Les usages sociaux de la scie…Le champ scientifique (1976)Le champ scientifiqueFrom the first studies of the unconscious mind to consumer neuroscience: A systematic literature review (2023)From the first studies of the…Neuromarketing: the hope and hype of neuroimaging in business (2010)Social psychophysiology : a sourcebook (1983)The Commitment-Trust Theory of Relationship Marketing (1994)Getting to Know You: Reputation and Trust in a Two-Person Economic Exchange (2005)Neuromarketing: The New Science of Consumer Behavior (2011)Service-dominant logic 2025 (2016)The Marketing Revolution (1960)Marketing as Exchange (1975)Marketing, Scientific Progress, and Scientific Method (1983)Enhancement of Perceived Visual Intensity by Auditory Stimuli: A Psychophysical Analysis (1996)COMORBIDITY OF ANXIETY AND UNIPOLAR MOOD DISORDERS (1998)Deactivation of Sensory-Specific Cortex by Cross-Modal Stimuli (2002)Decoding mental states from brain activity in humans (2006)Social Cognitive Neuroscience: A Review of Core Processes (2006)The Neural Basis of Loss Aversion in Decision-Making Under Risk (2007)We have never been modern (1994)We Have Never Been Modern (1994)Qualitative Inquiry and Research Design: Choosing Among Five Approaches (2015)Before Laboratory Life: Perry, Sullivan and the missed encounter between psychoanalysis and STS (2019)Strangers to ourselves: discovering the adaptive unconscious (2003)Systematic Reviews in the Social Sciences (2006)Prefrontal structural and functional brain imaging findings in antisocial, violent, and psychopathic individuals: A meta-analysis (2009)"The Real is Relational": An Epistemological Analysis of Pierre Bourdieu's Generative Structuralism (1999)Gender practices in the construction of academic excellence: Sheep with five legs (2011)It is value that brings universes into being (2013)Symbolic Power (1979)Four Models for the Dynamics of Science (1995)Does Science Advance One Funeral at a Time? (2019)Institutionalisation of Educational Sciences and the Dynamics of Their Development (2002)Universities and the market economy: The differential impact on knowledge production in sociology and economics (2003)Professionalism as Symbolic Capital: Materials for a Bourdieusian Theory of Professionalism (2011)fMRI in the public eye (2005)Neuroethics of neuromarketing (2008)
this work references cited by second hop

References

  • 2004Neural Correlates of Behavioral Preference for Culturally Familiar Drinks1,353 cited
  • 2006What is ‘neuromarketing’? A discussion and agenda for future research915 cited
  • 1976Le champ scientifique894 cited
  • 2002La spécificité du champ scientifique et les conditions sociales du progrès de la raison281 cited
  • 1997Les usages sociaux de la science226 cited
  • 2004Brain scam?29 cited
  • 2015Neuromarketing in the making: Enactment and reflexive entanglement in an emerging field14 cited
  • 2010Neuromarketing : lorsque neurosciences et marketing se rejoignent13 cited
  • 2006L'histoire intellectuelle du marketing : du savoir-faire à la discipline scientifique11 cited

Cited by

  • 2023From the first studies of the unconscious mind to consumer neuroscience: A systematic literature review6 cited

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