this work references cited by second hopReferences
- 2002Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations21,666 cited
- 2009Users of the world, unite! The challenges and opportunities of Social Media17,866 cited
- 2001Digital Natives, Digital Immigrants Part 111,096 cited
- 2004Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?5,913 cited
- 2011Social media? Get serious! Understanding the functional building blocks of social media4,968 cited
- 2009Social media: The new hybrid element of the promotion mix4,108 cited
- 2011Customer Engagement3,657 cited
- 2014Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation3,261 cited
- 2011Consumer engagement in a virtual brand community: An exploratory analysis3,229 cited
- 2008The ‘digital natives’ debate: A critical review of the evidence2,957 cited
- 2009College students' social networking experiences on Facebook2,079 cited
- 2016Customer engagement: the construct, antecedents, and consequences1,760 cited
- 2002Generational differences: revisiting generational work values for the new millennium1,656 cited
- 2006Friend Networking Sites and Their Relationship to Adolescents' Well-Being and Social Self-Esteem1,531 cited
Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work