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Approaches to university public engagement in the online environment
16 references·1 citing·43 second hop
Approaches to university public engagement in the online environment (2018)Approaches to university public engagemen…The Uses of the University (2013)The Uses of the UniversityA new higher education marketing mix: the 7Ps for MBA marketing (2008)A new higher education market…The characteristics of hotel websites and their implications for website effectiveness (2007)The characteristics of hotel …Marketing Schools (2007)Marketing SchoolsThe Scholarship of Engagement: A Taxonomy of Five Emerging Practices. (2004)The Scholarship of Engagement…The Diversity Scorecard: A Learning Approach to Institutional Change (2004)The Diversity Scorecard: A Le…Corporate Environmental Disclosure: Contrasting Management's Perceptions with Reality (2004)Corporate Environmental Discl…Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education (2003)Shakespeare, Einstein, and th…Intra‐ and intersectoral effects in environmental disclosures: evidence for legitimacy theory? (2003)Intra‐ and intersectoral effe…The web sites of international tourist hotels and tour wholesalers in Taiwan (2002)The web sites of internationa…The dynamics of innovation: from National Systems and “Mode 2” to a Triple Helix of university–industry–government relations (2000)The dynamics of innovation: f…Evaluating the use of exploratory factor analysis in psychological research. (1999)Evaluating the use of explora…Building dialogic relationships through the world wide web (1998)Building dialogic relationshi…The Scholarship of Engagement (1996)The Scholarship of EngagementBusiness and society: environment and responsibility (1975)Business and society: environ…Free Competition and the Optimal Amount of Fraud (1973)Free Competition and the Opti…Is online public engagement a new challenge in the university communication plan? 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References

  • 1999Evaluating the use of exploratory factor analysis in psychological research.9,564 cited
  • 2000The dynamics of innovation: from National Systems and “Mode 2” to a Triple Helix of university–industry–government relations8,615 cited
  • 1973Free Competition and the Optimal Amount of Fraud3,943 cited
  • 1996The Scholarship of Engagement1,252 cited
  • 1998Building dialogic relationships through the world wide web1,235 cited
  • 2013The Uses of the University1,150 cited
  • 2003Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education419 cited
  • 2004Corporate Environmental Disclosure: Contrasting Management's Perceptions with Reality369 cited
  • 1975Business and society: environment and responsibility361 cited
  • 2008A new higher education marketing mix: the 7Ps for MBA marketing348 cited
  • 2007The characteristics of hotel websites and their implications for website effectiveness251 cited
  • 2004The Scholarship of Engagement: A Taxonomy of Five Emerging Practices.225 cited
  • 2003Intra‐ and intersectoral effects in environmental disclosures: evidence for legitimacy theory?201 cited
  • 2002The web sites of international tourist hotels and tour wholesalers in Taiwan200 cited
  • 2004

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The Diversity Scorecard: A Learning Approach to Institutional Change
166 cited
  • 2007Marketing Schools154 cited
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    • 2019Is online public engagement a new challenge in the university communication plan? A managerial perspective13 cited