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Understanding social media adoption in SMEs
16 references·16 citing·31 second hopsampled
Understanding social media adoption in SMEs (2018)Understanding social media adoption in SM…Diffusion of Innovations 1 (2019)Diffusion of Innovations 1Social media? Get serious! Understanding the functional building blocks of social media (2011)Social media? Get serious! Un…PLS-SEM: Indeed a Silver Bullet (2011)PLS-SEM: Indeed a Silver Bull…Users of the world, unite! The challenges and opportunities of Social Media (2009)Users of the world, unite! Th…Social media: The new hybrid element of the promotion mix (2009)Social media: The new hybrid …An empirical comparison of the efficacy of covariance-based and variance-based SEM (2009)An empirical comparison of th…A Multi‐Dimensional Framework of Organizational Innovation: A Systematic Review of the Literature (2009)A Multi‐Dimensional Framework…The partial least squares approach for structural equation modeling. (1998)The partial least squares app…The theory of planned behavior (1991)The theory of planned behaviorUser Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)User Acceptance of Computer T…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …How information gives you competitive advantage (1985)How information gives you com…Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics (1981)Structural Equation Models wi…Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics (1981)Structural Equation Models wi…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Belief, Attitude, Intention a…A thematic analysis of factors influencing small and medium enterprise adoption of social media marketing: a TOE framework perspective (2024)A thematic analysis of factor…Unleashing the potential: Enhancing technology adoption and innovation for micro, small and medium-sized enterprises (MSMEs) (2023)Unleashing the potential: Enh…The antecedents of cloud computing adoption and its consequences for MSMEs’ performance: A model based on the Technology-Organization-Environment (TOE) framework (2023)The antecedents of cloud comp…Social media adoption in smes sustainability: evidence from an emerging economy (2023)Social media adoption in smes…Effect of social media agility on performance of small and medium enterprises: moderating roles of firm size and environmental dynamism (2023)Effect of social media agilit…Digital marketing adoption by small travel agencies: a comprehensive PLS-SEM model using reflective and higher-order formative constructs (2023)Digital marketing adoption by…Influence of social media adoption on the performance of construction small and medium-sized enterprises (SMEs) in Abuja – Nigeria (2022)Influence of social media ado…Fintech adoption: Its determinants and organizational benefits in Indonesia (2022)Fintech adoption: Its determi…Determinants of SME’s Social Media Marketing Adoption: Competitive Industry as a Moderator (2022)Determinants of SME’s Social …The perceptions of SME retailers towards the usage of social media marketing amid COVID-19 crisis (2021)The perceptions of SME retail…Social Media Adoption, Usage And Impact In Business-To-Business (B2B) Context: A State-Of-The-Art Literature Review (2021)Social Media Adoption, Usage …Social Media Adoption and its Impact on SMEs Performance A Case Study of Palestine (2021)Social Media Adoption and its…Explaining Social Media Adoption for a Business Purpose: An Application of the UTAUT Model (2021)Explaining Social Media Adopt…A Systematic Review of Factors Influencing Digital Transformation of SMEs (2021)A Systematic Review of Factor…Using UTAUT Model to Predict Social Media Adoption among Indonesian SMEs (2020)Using UTAUT Model to Predict …Modelling SME e-commerce with IMAES (2018)Modelling SME e-commerce with…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Partial least squares structural equation modeling (PLS-SEM) (2014)Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Understanding Attitudes and Predicting Social Behavior (1980)Self-efficacy mechanism in human agency. (1982)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)The Presentation of Self in Everyday Life. (1956)Efficient Capital Markets: A Review of Theory and Empirical Work (1970)EFFICIENT CAPITAL MARKETS: A REVIEW OF THEORY AND EMPIRICAL WORK* (1970)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)The sharing economy: Why people participate in collaborative consumption (2015)Construct validity in psychological tests. (1955)Review of Psychometric theory (2nd ed.). (1979)Significance tests and goodness of fit in the analysis of covariance structures. (1980)The Commitment-Trust Theory of Relationship Marketing (1994)User Acceptance of Information Technology: Toward A Unified View1 (2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)The Strength of Weak Ties (1973)Diffusion of innovations. (2003)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)
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References

  • 1991The theory of planned behavior90,729 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 2019Diffusion of Innovations 137,320 cited
  • 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
  • 1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models25,696 cited
  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 2009Users of the world, unite! The challenges and opportunities of Social Media17,866 cited
  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics13,274 cited
  • 1998The partial least squares approach for structural equation modeling.12,728 cited
  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics9,798 cited
  • 2011Social media? Get serious! Understanding the functional building blocks of social media4,968 cited
  • 1985How information gives you competitive advantage4,441 cited
  • 2009Social media: The new hybrid element of the promotion mix4,108 cited
  • 2009

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A Multi‐Dimensional Framework of Organizational Innovation: A Systematic Review of the Literature
3,255 cited
  • 2009An empirical comparison of the efficacy of covariance-based and variance-based SEM2,904 cited
  • Cited by

    • 2021Social Media Adoption, Usage And Impact In Business-To-Business (B2B) Context: A State-Of-The-Art Literature Review266 cited
    • 2022Determinants of SME’s Social Media Marketing Adoption: Competitive Industry as a Moderator138 cited
    • 2021Explaining Social Media Adoption for a Business Purpose: An Application of the UTAUT Model88 cited
    • 2023The antecedents of cloud computing adoption and its consequences for MSMEs’ performance: A model based on the Technology-Organization-Environment (TOE) framework68 cited
    • 2023Unleashing the potential: Enhancing technology adoption and innovation for micro, small and medium-sized enterprises (MSMEs)65 cited
    • 2021The perceptions of SME retailers towards the usage of social media marketing amid COVID-19 crisis65 cited
    • 2021Social Media Adoption and its Impact on SMEs Performance A Case Study of Palestine50 cited
    • 2023Social media adoption in smes sustainability: evidence from an emerging economy50 cited
    • 2018Modelling SME e-commerce with IMAES40 cited
    • 2022Influence of social media adoption on the performance of construction small and medium-sized enterprises (SMEs) in Abuja – Nigeria40 cited
    • 2023Digital marketing adoption by small travel agencies: a comprehensive PLS-SEM model using reflective and higher-order formative constructs34 cited
    • 2021A Systematic Review of Factors Influencing Digital Transformation of SMEs31 cited
    • 2023Effect of social media agility on performance of small and medium enterprises: moderating roles of firm size and environmental dynamism29 cited
    • 2022Fintech adoption: Its determinants and organizational benefits in Indonesia27 cited
    • 2024A thematic analysis of factors influencing small and medium enterprise adoption of social media marketing: a TOE framework perspective25 cited
    • 2020Using UTAUT Model to Predict Social Media Adoption among Indonesian SMEs20 cited