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Consumer Ethnocentrism, Market Mavenism and Social Network Analysis
16 references·2 citing·45 second hop
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(1983)The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China (1998)Branded Products as a Passport to Global Citizenship: Perspectives from Developed and Developing Countries (2008)Country of origin effects in developed and emerging markets: Exploring the contrasting roles of materialism and value consciousness (2010)Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective (2015)Country-of-Origin Effects on Product Evaluations (1982)Matching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effects (1992)Consumer ethnocentrism and willingness to buy domestic products in a developing country setting: testing moderating effects (2004)Consumer‐based brand equity and country‐of‐origin relationships (2006)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Measurement of Destination Image: An Empirical Assessment (1993)Assessing Measurement Invariance in Cross‐National Consumer Research (1998)Country as brand, product, and beyond: A place marketing and brand management perspective (2002)Structural equation modeling in practice: A review and recommended two-step approach. (1988)The Impact of Nationalism, Patriotism and Internationalism on Consumer Ethnocentric Tendencies (2001)Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach (2004)The impact of Covid-19 pandemic on corporate social responsibility and marketing philosophy (2020)The People's Choice (1945)Role of Product-Related Conversations in the Diffusion of a New Product (1967)Mail and Telephone Surveys: The Total Design Method. (1982)Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email (2004)Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities (2010)Toward a theory of customer engagement marketing (2016)Construct validity in psychological tests. (1955)Comparative fit indexes in structural models. (1990)Methodological issues in cross‐cultural marketing research (1996)When Does Trust Matter? Antecedents and Contingent Effects of Supervisee Trust on Performance in Selling New Products in China and the United States (2002)Why is hospitality employees’ psychological capital important? The effects of psychological capital on work engagement and employee morale (2015)Conflict, arousal, and curiosity. (1960)Dimensions of Consumer Expertise (1987)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Role of Hubs in the Adoption Process (2009)Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior (2011)Employees' corporate social responsibility perceptions and organizational citizenship behaviors for the environment: The mediating roles of organizational identification and environmental orientation fit (2019)Cosmopolitanism, Consumer Ethnocentrism, and Materialism: An Eight-Country Study of Antecedents and Outcomes (2009)Advances in Consumer Research (2025)Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective (1991)The Effect of On-Line Consumer Reviews on Consumer Purchasing Intention: The Moderating Role of Involvement (2007)Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics (2010)
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References

  • 1987Consumer Ethnocentrism: Construction and Validation of the CETSCALE2,991 cited
  • 1987Social Ties and Word-of-Mouth Referral Behavior2,389 cited
  • 1987The Market Maven: A Diffuser of Marketplace Information1,322 cited
  • 1994Consumer Ethnocentrism: A Test of Antecedents and Moderators961 cited
  • 1995Consumer ethnocentrism: A test of antecedents and moderators827 cited
  • 2006Consumer ethnocentrism: an integrative review of its antecedents and consequences599 cited
  • 1991A Cross-National Assessment of the Reliability and Validity of the CETSCALE569 cited
  • 2000Consumer ethnocentrism and attitudes toward domestic and foreign products528 cited
  • 2002Consumer perceptions of foreign products409 cited
  • 2003Consumer and Market Drivers of the Trial Probability of New Consumer Packaged Goods346 cited
  • 1995Ethnocentrism of Polish and Russian consumers: are feelings and intentions related311 cited
  • 1991A Cross-National Assessment of the Reliability and Validity of the CETSCALE275 cited
  • 2012Word of mouth: measuring the power of individual messages271 cited
  • 1956Personal Influence: The Part Played by People in the Flow of Mass Communications.253 cited
  • 1992The Sociological Concept of "Group": An Empirical Test of Two Models

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250 cited
  • 2001Consumer ethnocentrism, product necessity and Polish consumers’ perceptions of quality235 cited
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    • 2025Ethnocentrism and Consumer Animosity: A Systematic Literature Review and Future Research Agenda Using TCCM Framework12 cited
    • 2024The role of ethnocentrism in relation to national and geographical indication products – The case of Hungarian pálinka9 cited