References

• 2009Cluster analysis using data mining approach to develop CRM methodology to assess the customer loyalty227 cited
• 2011Estimating customer lifetime value based on RFM analysis of customer purchase behavior: Case study182 cited
• 2015An Efficient CRM-Data Mining Framework for the Prediction of Customer Behaviour118 cited
• 2012CRM strategies for a small-sized online shopping mall based on association rules and sequential patterns84 cited
• 2014Bank Direct Marketing Analysis of Data Mining Techniques80 cited
• 2012Customer data mining for lifestyle segmentation70 cited
• 2012Predicting customer profitability during acquisition: Finding the optimal combination of data source and data mining technique59 cited
• 2010Facilitating cross-selling in a mobile telecom market to develop customer classification model based on hybrid data mining techniques41 cited
• 2009Exploring business opportunities from mobile services data of customers: An inter-cluster analysis approach34 cited
• 2011Customers Behavior Modeling by Semi-Supervised Learning in Customer Relationship Management27 cited

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