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The Impact of Instagram "Call-to-Action" Buttons on Customers' Impulse Buying
14 references·4 citing·43 second hop
The Impact of Instagram "Call-to-Action" Buttons on Customers' Impulse Buying (2018)The Impact of Instagram "Call-to-Action" …The effects of Facebook browsing and usage intensity on impulse purchase in f-commerce (2017)The effects of Facebook brows…Impulse buying intentions of young consumers from a hedonic shopping perspective (2017)Impulse buying intentions of …Understanding social commerce: A systematic literature review and directions for further research (2016)Understanding social commerce…Motivation for online impulse buying: A two-factor theory perspective (2016)Motivation for online impulse…Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction (2016)Exploring consumers’ impulse …Defining key drivers of online impulse purchasing: A perspective of both impulse shoppers and system users (2016)Defining key drivers of onlin…Electronic Commerce: A Managerial and Social Networks Perspective (2015)Electronic Commerce: A Manage…Electronic Commerce (2015)Electronic CommerceA primer on partial least squares structural equation modeling (PLS-SEM) (2014)A primer on partial least squ…Website attributes in urging online impulse purchase: An empirical investigation on consumer perceptions (2013)Website attributes in urging …The role of atmospheric cues in online impulse-buying behavior (2013)The role of atmospheric cues …A meta-analysis of consumer impulse buying (2013)A meta-analysis of consumer i…The influence of online store beliefs on consumer online impulse buying: A model and empirical application (2011)The influence of online store…E-commerce: Business, Technology, Society (2002)E-commerce: Business, Technol…Using Theory Integration to Explain Online Impulse Buying Behavior in Social Commerce (2024)Using Theory Integration to E…EXPLORING THE TIKTOK INFLUENCES ON CONSUMER IMPULSIVE PURCHASE BEHAVIOUR (2023)EXPLORING THE TIKTOK INFLUENC…Investigation of Hedonic Shopping Motivation Effective in Impulse Buying Behavior of Female Consumers on Instagram (2021)Investigation of Hedonic Shop…‘Instagram made Me buy it’: Generation Z impulse purchases in fashion industry (2020)‘Instagram made Me buy it’: G…Understanding Attitudes and Predicting Social Behavior (1980)The Buying Impulse (1987)Hedonic and utilitarian motivations for online retail shopping behavior (2001)Tourists’ intention to visit a destination: The role of augmented reality (AR) application for a heritage site (2015)The state of online impulse-buying research: A literature analysis (2016)Purchase intention and purchase behavior online: A cross-cultural approach (2020)The Handbook of Research Synthesis. (1995)Practical Meta-Analysis (2000)Methods of Meta-Analysis: Correcting Error and Bias in Research Findings (2015)Impulse buying: a meta-analytic review (2019)Defining the determinants of online impulse buying through a shopping process of integrating perceived risk, expectation-confirmation model, and flow theory issues (2020)Consumers’ purchase behaviour and green marketing: A synthesis, review and agenda (2021)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The impact of social media celebrities' posts and contextual interactions on impulse buying in social commerce (2019)Understanding impulse buying in mobile commerce: An investigation into hedonic and utilitarian browsing (2019)eTailQ: dimensionalizing, measuring and predicting etail quality (2003)Emotions in consumer behavior: a hierarchical approach (2004)Spent Resources: Self‐Regulatory Resource Availability Affects Impulse Buying (2007)Analyzing the Past to Prepare for the Future: Writing a Literature Review (2002)A Systems Approach to Conduct an Effective Literature Review in Support of Information Systems Research (2006)The Nature of Theory in Information Systems1 (2006)Social media for knowledge-sharing: A systematic literature review (2018)Live streaming commerce from the sellers’ perspective: implications for online relationship marketing (2020)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)PLS-SEM: Indeed a Silver Bullet (2011)Why do audiences choose to keep watching on live video streaming platforms? An explanation of dual identification framework (2017)‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing (2020)Book Review: Focus Groups: A Practical Guide for Applied Research (1989)Focus Groups: A Practical Guide for Applied Research (1989)Qualitative Research Design: An Interactive Approach (1996)Building influencers' credibility on Instagram: Effects on followers’ attitudes and behavioral responses toward the influencer (2021)Exploring ethical consumption of generation Z: theory of planned behaviour (2022)Impulse buying: A systematic literature review and future research directions (2022)The education-related digital divide: An analysis for the EU-28 (2015)How Technology Is Changing Work and Organizations (2016)What Is the Right Delivery Option for You? Consumer Preferences for Delivery Attributes in Online Retailing (2019)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Partial least squares structural equation modeling (PLS-SEM) (2014)When to use and how to report the results of PLS-SEM (2018)Closed-loop supply chain network design with multiple transportation modes under stochastic demand and uncertain carbon tax (2017)Online second-hand shopping motivation – Conceptualization, scale development, and validation (2019)
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References

  • 2014A primer on partial least squares structural equation modeling (PLS-SEM)12,786 cited
  • 2011The influence of online store beliefs on consumer online impulse buying: A model and empirical application851 cited
  • 2016Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction629 cited
  • 2013A meta-analysis of consumer impulse buying555 cited
  • 2013Website attributes in urging online impulse purchase: An empirical investigation on consumer perceptions541 cited
  • 2013The role of atmospheric cues in online impulse-buying behavior522 cited
  • 2015Electronic Commerce490 cited
  • 2015Electronic Commerce: A Managerial and Social Networks Perspective428 cited
  • 2016Understanding social commerce: A systematic literature review and directions for further research420 cited
  • 2002E-commerce: Business, Technology, Society396 cited
  • 2016Defining key drivers of online impulse purchasing: A perspective of both impulse shoppers and system users220 cited
  • 2017The effects of Facebook browsing and usage intensity on impulse purchase in f-commerce200 cited
  • 2016Motivation for online impulse buying: A two-factor theory perspective195 cited
  • 2017Impulse buying intentions of young consumers from a hedonic shopping perspective102 cited

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Cited by

  • 2020‘Instagram made Me buy it’: Generation Z impulse purchases in fashion industry903 cited
  • 2021Investigation of Hedonic Shopping Motivation Effective in Impulse Buying Behavior of Female Consumers on Instagram22 cited
  • 2023EXPLORING THE TIKTOK INFLUENCES ON CONSUMER IMPULSIVE PURCHASE BEHAVIOUR21 cited
  • 2024Using Theory Integration to Explain Online Impulse Buying Behavior in Social Commerce7 cited