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Developing the Marketing Experience to Increase Shopping Time: The Moderating Effect of Visit Frequency
16 references·3 citing·36 second hop
Developing the Marketing Experience to Increase Shopping Time: The Moderating Effect of Visit Frequency (2018)Developing the Marketing Experience to In…The Future of Retailing (2017)The Future of RetailingCustomer experience management: toward implementing an evolving marketing concept (2015)Customer experience managemen…Customer Engagement (2011)Customer EngagementDemystifying customer brand engagement: Exploring the loyalty nexus (2010)Demystifying customer brand e…Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives (2009)Engagement, telepresence and …Customer Experience Management in Retailing: An Organizing Framework (2009)Customer Experience Managemen…Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Customer Experience Creation:…Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Brand Experience: What Is It?…The Process of Customer Engagement: A Conceptual Framework (2008)The Process of Customer Engag…How to Sustain the Customer Experience: (2007)How to Sustain the Customer E…Hedonic shopping motivations (2003)Hedonic shopping motivationsThe Role of Emotions in Marketing (1999)The Role of Emotions in Marke…Experiential Marketing (1999)Experiential MarketingThe effects of trust and interdependence on relationship commitment: A trans-Atlantic study (1996)The effects of trust and inte…The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)The Experiential Aspects of C…Why Do People Shop? (1972)Why Do People Shop?Impulse Buying and Hedonic Behaviour: A Mediation Effect of Positive Emotions (2022)Impulse Buying and Hedonic Be…The importance of distance and attraction in patronizing a shopping mall (2020)The importance of distance an…Do consumers need to smell? Scale development and validation (2020)Do consumers need to smell? S…The Tacit Dimension (1997)Co-creation experiences: The next practice in value creation (2004)Customer experience quality: an exploration in business and consumer contexts using repertory grid technique (2010)Online Customer Experience in e-Retailing: An empirical model of Antecedents and Outcomes (2012)The Principles of Psychology (1891)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)A circumplex model of affect. (1980)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Customer engagement: the construct, antecedents, and consequences (2016)Understanding Customer Experience Throughout the Customer Journey (2016)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Commitment-Trust Theory of Relationship Marketing (1994)Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge (2002)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)The Theory of Buyer Behavior (1971)Structure and Functions of Fantasy (1974)An Information Processing Theory of Consumer Choice (1979)Consumer perceived value: The development of a multiple item scale (2001)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Naturalistic inquiry (1985)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2012)The role of live streaming in building consumer trust and engagement with social commerce sellers (2018)PSYCHOLOGICAL CONDITIONS OF PERSONAL ENGAGEMENT AND DISENGAGEMENT AT WORK. (1990)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Customer engagement, buyer‐seller relationships, and social media (2012)Flow: the psychology of optimal experience (1990)Evolving to a New Dominant Logic for Marketing (2003)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Communication and Control Processes in the Delivery of Service Quality (1988)
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References

  • 1982The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun8,274 cited
  • 2009Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?4,414 cited
  • 2011Customer Engagement3,657 cited
  • 1999The Role of Emotions in Marketing3,295 cited
  • 2009Customer Experience Creation: Determinants, Dynamics and Management Strategies3,138 cited
  • 1999Experiential Marketing2,989 cited
  • 2003Hedonic shopping motivations2,290 cited
  • 2007How to Sustain the Customer Experience:1,784 cited
  • 2010Demystifying customer brand engagement: Exploring the loyalty nexus1,414 cited
  • 2008The Process of Customer Engagement: A Conceptual Framework1,365 cited
  • 2009Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives1,310 cited
  • 1996The effects of trust and interdependence on relationship commitment: A trans-Atlantic study1,272 cited
  • 2017The Future of Retailing1,192 cited
  • 1972Why Do People Shop?1,065 cited
  • 2015Customer experience management: toward implementing an evolving marketing concept1,039 cited

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2009
Customer Experience Management in Retailing: An Organizing Framework
1,015 cited

Cited by

  • 2020The importance of distance and attraction in patronizing a shopping mall19 cited
  • 2022Impulse Buying and Hedonic Behaviour: A Mediation Effect of Positive Emotions17 cited
  • 2020Do consumers need to smell? Scale development and validation12 cited